5 • 20 Ratings
🗓️ 1 March 2021
⏱️ 36 minutes
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0:00.0 | Welcome to Decoding Sales. |
0:05.0 | In this episode, we're going to unravel the mysteries of sales |
0:11.0 | something that I as an engineer know almost nothing about to unravel the mysteries of sales compensation, |
0:12.7 | something that I, as an engineer, |
0:14.0 | know almost nothing about, except that there is usually a concept |
0:16.4 | of a commission, and it seems like it's really important |
0:19.4 | because otherwise your sales people don't do a good job. |
0:21.7 | So in this episode, Peter is going to pull back the curtain |
0:25.2 | and help all of us understand how sales compensation actually works. |
0:30.3 | Peter, let's start with the basics. How is a sales compensation plan laid out? What are the components? |
0:36.8 | Yeah, so usually there is a base component, so that's what you're guaranteed as a salesperson. |
0:43.0 | Salespeople are risk loving I would say for the most part, but there still needs to be a minimum amount of take-home cash that is guaranteed. |
0:51.0 | So that's what's called the base component. And then there's a bonus component. |
0:55.6 | Typically, if you're in a mature sales organization, the bonus component or the variable component, |
1:01.1 | which isn't guaranteed, but is based off of whether or not you hit your quota or revenue goals |
1:06.5 | That tends to be around half of your overall total compensation so you know you hear this term OTE thrown around quite a bit and OTE stands for overall total earnings. |
1:20.5 | So overall total compensation and OTE is a mixture of that base as well as that bonus. |
1:25.7 | Now the last part, especially for tech companies where sales folks are now starting to really |
1:31.0 | you know value this third component is equity. |
1:34.0 | So having skin in the game for a tech startup can be rewarding, |
1:39.0 | especially if that company does well. |
1:41.0 | But of course, depending on when you join you need to |
... |
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