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Side Hustle Pro

Ep 99: How Tina Wells Grew Buzz Marketing Group into a 7-Figure Enterprise

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Nicailamatthewsokome, Blackwomenentrepreneurs, Sidehustle, Blackpodcast, Sidehustlepro, Marketing, Sidehustles, Business, Smallbusinesspodcast, Sidehustleshow, Blackownedbusiness, Blackwomenownedbusiness, Blackwomen, Blackentrepreneurs, Smallbusinessshow, Businesspodcast, Entrepreneurship, Smallbusinessowners

4.8 • 1.8K Ratings

🗓️ 17 July 2018

⏱️ 53 minutes

🧾️ Download transcript

Summary

Tina Wells is the CEO and founder of Buzz Marketing Group, a marketing agency that creates strategies for clients within the beauty, entertainment, fashion, financial, and lifestyle sectors. For more than two decades, Tina has connected thousands of influencers and consumers to brand clients. Through its network of 30,000 buzzSpotters® and 7,000 momSpotters®, Buzz Marketing Group delivers data and digital strategies that drive the marketing approach for clients like Dell, The Oprah Winfrey Network, and American Eagle Outfitters.


Tina sits on numerous boards, including the Young Entrepreneurs Council and The Franklin Institute , and THINX.

If that doesn’t keep her busy enough, she is a member of the 2017 Class of Henry Crown Fellows within the Aspen Global Leadership Network at the Aspen Institute and the Academic Director (Practicum) of Wharton’s Leadership in the Business World program at the University of Pennsylvania.


It’s no wonder her list of honors include, Cosmopolitan’s Fun Fearless Phenom Award, Essence’s 40 Under 40, Inc’s 30 Under 30, and Fast Company’s 100 Most Creative People in Business.

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

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Announcements

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Social Media Info

Connect on Instagram:

Tina Wells - @tinawells_

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Transcript

Click on a timestamp to play from that location

0:00.0

I think entrepreneurs always,

0:05.0

whether you're an entrepreneur, a side hustler, a want entrepreneur,

0:08.0

you always have to be thinking about the value that you add to any situation

0:12.0

and really be conscious of showing up where you add value.

0:17.6

You're listening to Side Hustle Pro, the podcast that teaches you to build and grow your side hustle from passion project to profitable business and I'm your host

0:27.9

Nicala Matthew Zakome So let's get started

0:35.0

Hey guys welcome back to the show. Today in the guest chair is someone who I'm actually surprised I have not had in the guest

0:40.3

chair yet, and that's because I have followed her career for some years. I remember reading

0:46.0

about her in college and being so impressed because not only was she a black woman entrepreneur

0:51.2

which I didn't see much of but also someone who was in a

0:55.6

industry that I was very interested in you know she had her own marketing

0:59.9

agency that's something I aspire to do. And today she's here to share how she

1:05.6

started her business at 16. That's right, 16, and has been going ever since,

1:11.7

never side hustle, scaled and grew this business that she

1:15.4

started as a teenager. Her name is Tina Wells and she is the CEO and founder of

1:22.0

Buzz Marketing Group, a marketing agency that creates strategies

1:26.1

for clients within the beauty, entertainment, fashion, financial, and lifestyle sectors.

1:32.4

For more than two decades, Tina has connected thousands of influencers and consumers to brand clients

1:39.6

through its network of 30,000 BuzzSpotters and 7,000 Mom Spotters, Buzz Marketing Group delivers data

1:48.6

and digital strategies that drive the marketing approach for clients like Dell, the Oprah Winfrey Network,

1:55.2

and American Eagle Outfitters. Tina is amazing and sits on numerous boards,

2:01.2

including the Young Entrepreneurs Council, the Franklin Institute, and most recently,

...

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