Ep 90: From the Kitchen Sink to Target Shelves: Melissa Butler of The Lip Bar

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

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4.8 • 1.8K Ratings

🗓️ 5 April 2018

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today in the guest chair we have former Wall Street analyst turned Founder and CEO Melissa Butler. Melissa is a visionary who challenges the standard of beauty through the products, pricing, and ingredients in her brand, The Lip Bar.

You may have come across The Lip Bar since it’s become a celebrity fave shared by the likes of Taraji P. Henson on Instagram and it is now sold in select Target stores. But before there was Target, there was just Melissa and her business partner, squeezed into a tiny bedroom in Brooklyn.

Melissa launched The Lip Bar from her kitchen. She describes her move from stocks and bonds to beauty as a natural one, not because she loved makeup, but because she was frustrated with the beauty industry and ready to create a solution. Not only that, but she was tired of the harsh chemicals in ordinary cosmetics, so she created a vegan and cruelty-free product line.

On today’s show, Melissa shares why she was passionate about disrupting the narrative on beauty and creating a line of cosmetics that are safe and affordable.

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Transcript

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0:00.0	You can't mourn the losses for too long because business keeps moving.
0:07.8	Time keeps moving.
0:09.1	There's always going to be another need.
0:11.8	So while you're soaking in the corner, you know, there are
0:14.7	other opportunities that are potentially missed.
0:17.0	You're listening to Side Hustle Pro, the podcast that teaches you to build and grow your
0:24.4	Side Hustle from Passion Project to profitable business and I'm your host
0:28.7	Nikala Matthew Zakomey. So let's get started.
0:36.0	Hey, hey guys, welcome back to the show. Today in the guest chair, we have former Wall Street analyst turned founder and CEO
0:41.0	Melissa Butler. Melissa is a visionary who challenges the standard of beauty
0:47.3	through the products, pricing, and ingredients in her brand, The Lipp Bar.
0:52.4	You may have come across the Lipp Bar since it's
0:55.0	become somewhat of a celebrity fave, shared by the likes of Teraji P.
0:58.9	Hanson on Instagram, and it's now sold in select Target stores.
1:04.0	But before there was Target, there was just Melissa and her business partner
1:09.0	squeezed into a tiny bedroom in Brooklyn.
1:12.0	Melissa launched a Lipp bar from her kitchen.
1:15.2	She describes her move from stocks and bonds to beauty as a natural one,
1:19.6	not because she loved makeup, but because she was just frustrated with the beauty industry and ready to create a
1:26.2	solution. Not only that, but she was tired of the harsh chemicals and ordinary cosmetics,
1:32.1	so she created the lip bar which is harsh chemicals and ordinary cosmetics.
1:32.6	So she created the lip bar, which is a vegan and cruelty-free product line.
	...

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