Ep. 79 Glossier Founder Emily Weiss (Re-Release)
Breaking Beauty Podcast
Dear Media, Jill Dunn and Carlene Higgins
4.7 • 954 Ratings
🗓️ 21 August 2019
⏱️ 49 minutes
🧾️ Download transcript
Summary
We’re on a bit of a summer holiday, but by popular demand we’re bumping this previously released chat to the top of your feeds. She's the Founder and CEO to watch, and she started a revolution with Glossier, a millennial beauty brand that's commanded line-ups around the block with its era-defining pink-and-white packaging and its inclusive, raw beauty campaigns. She's Emily Weiss, the New Yorker topping Vogue and Forbes' lists alike.
Find out why the other leading beauty brands are chasing Glossier's "v-commerce" business model (we didn't know what it was either!); learn the secrets behind Emily's editorial roots - including whose bathroom was the most epic for #TopShelf, her art for crowd-sourcing the brand's next innovations; and what she really remembers about those days interning at Vogue and making her debut on The Hills.
But most importantly, why is Glossier's Boy Brow the number one best-seller, exactly? We weigh in with our review of the most iconic product. Plus, don't miss Emily's personal beauty hacks—and what she wore to our interview. And finally, hear from the Glossier fan girls IRL, who we turn the mic over to in this revealing, femmes-first episode.
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Hosts: Carlene Higgins and Jill Dunn
Theme song, used with permission: Cherry Bomb by Saya
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:04.0 | Hey guys, welcome to Breaking Beauty. |
| 0:06.0 | The podcast all about the best selling beauty products and the damn good stories behind them. |
| 0:10.0 | Were your hosts, Carleen Higgins, and Jill Dunn. |
| 0:13.0 | Happy summer, everyone. |
| 0:15.0 | We are on a wee holiday this week, but by popular demand, |
| 0:18.0 | we are re-releasing our most popular episode ever, |
| 0:22.0 | and that's featuring Glossier founder Emily Weiss. |
| 0:25.8 | So when our listeners request to join our secret Facebook chat room, we always ask new |
| 0:30.8 | members who their dream guest is on Breaking Beauty and a lot of |
| 0:34.4 | people say Emily Weiss so we wanted to put this episode in the top of your |
| 0:38.9 | feeds once again because that was a little while ago that we chatted with her. |
| 0:41.8 | By the way you just search Breaking Beauty Podcast chatroom on Facebook. |
| 0:47.0 | If you want to join us, we're always chatting about product recommendations and polling our listeners on what you want to hear next. |
| 0:53.5 | Recently Vogue released an article that got a lot of attention |
| 0:57.0 | and it was called how billion dollar unicorns are changing the beauty industry. |
| 1:01.5 | And without question, Emily is like at the top of that pack. |
| 1:05.2 | So stay tuned to find out her secrets to building a billion dollar brand. |
| 1:10.1 | This is Emily Weiss. |
| 1:19.0 | There's so much hype around glossy, like what makes you sort of a believer in the brand? Well, the products are so pretty and they really work and they make me feel like pretty and |
| 1:23.2 | confident and it's all like cruelty-free and whatnot and I really appreciate that and it's like |
| 1:27.7 | affordable. |
... |
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