Ep 572: Bruliam's Kerith Overstreet Returns - Her Top Notch Pinot Noir + How to Spark Love for Wine in the Next Gen

Wine for Normal People

Alcohol, Lifestyle, Arts, Education, Food, Wine, Dining, Grapes

4.6 • 1.5K Ratings

🗓️ 30 July 2025

⏱️ 53 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this unique episode, Kerith Overstreet of Bruliam Wines in Sonoma returns to give us an update (she was on Ep 269 in 2019). Kerith/Bruliam is a boutique producer of vineyard-designated wines, mainly of Pinot Noir and she gives us a full education on the differences between some of the main Pinot regions of California.

The cool thing about this show? The last third of the podcast is a business discussion about something she and I are always discussing – how to get our kids’ generation – Gen Z – to appreciate wine. Kerith’s daughter Amelia (the AM in BruliAM), a 21-year-old Gen Z’er, joins to help us analyze the situation and give some advice (she’s a smart cookie and has some great insight!). For anyone who has young people in their lives and is wondering how to turn them on to wine, this should be an interesting perspective.

Photo: Kerith Overstreet in her vineyard. Courtesy of Bruliam Wines

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Transcript

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0:00.0	Welcome to Wine for Normal People, the podcast for people who like wine, but not the snobbery that goes with it.
0:15.9	I'm your host, Elizabeth Schneider, author of the Wine for Normal People book, and Certified Wine Dork.
0:21.8	Join me as I hit record on this conversation with a friend in the wine industry.
0:26.2	This and all shows with guests are informal that educational discussions between passionate
0:30.9	wine friends. All guests are personal friends or friends of friends in wine, not strangers.
0:36.2	And like any conversation between
0:37.9	friends, we're going to talk back and forth, interrupt each other, laugh, have fun, debate,
0:43.1	tough questions, voice opinions. Most of all, enjoy sharing our time together and with you. If you're
0:48.5	in, pour yourself a glass, pull up a chair, and join us for this great chat.
1:00.0	This show is brought to you by my exclusive sponsor, Wine Access, who carries small boutique brands and iconic brands from all over the world.
1:03.9	If you want a great way to discover new wines, there's no better way to do that than to join
1:07.9	the Wine for Normal People Wine Access Wine Club.
1:10.0	I pick out wines around a theme four times a year, all high quality bottles, classic styles
1:15.0	that represent the place or the grape or blend.
1:17.7	So you can learn about wines, six bottles for 150 bucks that include shipping,
1:21.8	wine access.com slash normal to sign up and listen in the middle of the show for more details.
1:27.8	Brulium wines is a boutique producer of vineyard-designated wines, mainly of Pino Noir.
1:33.7	The winemaker and chief everything of Brulium is Carith Overstreet.
1:38.1	Carrath is awesome.
1:39.9	She's a former medical doctor who gave it up in 2008 to study wine and change her career, starting with a single barrel.
1:48.1	Carruth has grown brulium to about 16,800 bottles.
1:53.4	The year, mostly of single vineyard pino d'war with a little bit of Zimbledle and Chardonnay.
	...

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