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Side Hustle Pro

Ep 48: CurlMix Founder Kim Lewis on How to Market Your Physical Products

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Blackpodcast, Sidehustlepro, Blackwomenownedbusiness, Entrepreneurship, Nicailamatthewsokome, Blackentrepreneurs, Sidehustleshow, Smallbusinessshow, Smallbusinessowners, Smallbusinesspodcast, Marketing, Sidehustle, Blackownedbusiness, Blackwomenentrepreneurs, Business, Sidehustles, Businesspodcast, Blackwomen

4.71.8K Ratings

🗓️ 3 May 2017

⏱️ 59 minutes

🧾️ Download transcript

Summary

Today on the show, we have a woman who dived into an industry she knew absolutely nothing about and with sacrifice and grind, has been able to grow a profitable company.

Her name is Kim Lewis and she is the Creator of CurlMix. I first learned about CurlMix when I went to a conference where Kim was a vendor. I saw her table set up and the eye catching CurlMix boxes and I remember thinking, what a cool idea, I wonder what goes into producing those. Later, we connected on Facebook and through her daily updates, I really get to see the behind-the-scenes of building a new, young company from the ground up.

One of the reasons I was and continue to be so in awe of Kim, is that she has accomplished so much under the age of 30. And that’s not to say us over 30 peeps aren’t as impressive when we start companies. I’m just always fascinated by people, especially black women, who are starting companies at an age when I was having a quarter life crisis and still figuring out my next career moves.

On today’s episode, Kim gets into:

  • What starting her first (and unprofitable company) taught her about being a business owner
  • The importance of validating your idea
  • How she secured press coverage BEFORE her launch
  • Why if you're completely happy with the first version of your business, you waited too long to launch
  • Tips on saving money to ship your physical products and much more

I really love what Kim had to share.

Bonus

Freshbooks has a special offer for my Side Hustle Pro listeners. You can get a free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

Listen on Apple Podcast, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

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Announcements

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Social Media Info

Connect on Instagram: KimandTimLewis - @KimandTimLewis Side Hustle Pro – @sidehustlepro


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Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to Side Hustle Pro, the podcast that teaches you to build and grow a

0:07.6

Side Hustle from Passion Project to Profitable Business.

0:11.3

And I'm your host, Nakela Matthews.

0:13.8

So let's get started.

0:18.6

This is Nakela here with episode

0:24.0

kicks off our theme for the month

0:26.0

which is how to create, sell and market your physical products.

0:31.0

By the way, this month I am introducing something new. I'll be

0:35.5

going live each week for an after the show chat on my Facebook page. So if you're

0:40.3

not already doing so, head over to Facebook and like the Side Hustle Pro page.

0:45.8

That's Facebook.com slash Side Hustle Pro.

0:48.6

And then you will get the notification when I go live.

0:51.0

I'll be going live on Thursdays at 8 p.m. Eastern so save the day and the time and I can't

0:56.1

wait to chat live with you guys.

0:58.3

Alrighty so today on the show we have a woman who dived into an industry she knew absolutely nothing about

1:05.8

and with sacrifice and grind has been able to grow a profitable company. Her name is Kim Lewis and she's the creator of

1:14.9

Kurlmix. I first learned about Kurlmix when I went to a conference where

1:19.0

Kim was a vendor. I saw her table set up in the eye-catching curl mix boxes and I remember thinking

1:25.0

what a cool idea I wonder what goes into producing those.

1:30.0

Later we connected on Facebook and now through her daily updates I really get to see the behind

1:36.1

the scenes of building a new young company from the ground up.

1:40.7

One of the reasons I was and continued to be so in awe of Kim is that she has accomplished so much under the age of 30.

...

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