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SaaS Interviews with CEOs, Startups, Founders

EP 460: One Man Agency Does $500k Recommending Health Plans with Michael Chapman

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 27 October 2016

⏱️ 20 minutes

🧾️ Download transcript

Summary

Mike Chapman, an author, speaker and subject-matter expert for both healthcare and insurance matters. Listen as Mike talks about helping self-employed and small business owners take control of their health.

Famous Five:

  • Favorite Book? – Approach
  • What CEO do you follow? – N/A
  • Favorite online tool? — Acuity
  • Do you get 8 hours of sleep?— No
  • If you could let your 20-year old self know one thing, what would it be? – “Make the leap—start a business earlier.”

 

Time Stamped Show Notes:

  • 01:40 – Nathan introduces Mike  to the show
  • 02:10 – Why people should listen to Mike?
    • 02:25 – “There are so many basic things that people can do that will save money and provide better options for healthcare”
  • 02:37 – Mike is a consultant for small businesses and individuals. He’s also a broker
  • 03:13 – Total revenue in 2015 is under $ 1 million
  • 03:38 – Sometimes, Mike will hire people, depending on the season
  • 04:04 – Average annual net profit
  • 04:45 – Mike has been in the business for 15 years
  • 04:54 – First year revenue
  • 05:20 – Mike is a marketing guy
    • 05:34 – Mike used to do SEO for insurance
  • 06:13 – Goal for 2016 revenue
  • 06:36 – How Mike gets paid
    • 07:01 – Mike gets paid directly from his recommendation
  • 07:43 – Mike recommends Nathan alternatives for healthcare providers
    • 07:54 – Consider a small group plan or business plan
    • 08:24 – A short term plan can get coverage for you
    • 08:50 – Why do you get penalize for not having health plan?
    • 08:53 – Part of Obamacare
  • 10:02 – Mike would get 3% - 6% per plan
  • 10:47 – September expenses
    • 11:00 – Marketing expenses
  • 11:30 – Mike had signed-up hundreds to thousands of people
  • 11:40 – Mike is based in Texas
  • 11:58 – Mike does speaking to increase his network
    • 12:03 – Email and web marketing
  • 12:20 – Mike has about 6,000 subscribers
  • 12:40 – Connect with Mike through his Facebook and website
  • 14:50 – The Famous Five

 

3 Key Points:

  • You can save money and have better healthcare—it just takes planning and discipline.
  • Entrepreneurship is the avenue to fulfilment.
  • You can hit two birds with one stone – maximize your resources and network.

 

Resources Mentioned:

  • Toptal – Nathan found his development team using Toptal  for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to quality of Toptal  developers.
  • Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
  • Freshbooks – The site Nathan uses to manage his invoices and accounts.
  • Leadpages  – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
  • Assistant.to – The site Nathan uses to book meetings with one email.
  • Facebook – Mike’s Facebook account
  • TheMedicalInsuranceExchange.com – Mike’s website
  • Show Notes provided by Mallard Creatives

Transcript

Click on a timestamp to play from that location

0:00.0

This is the top, where I interview entrepreneurs who are number one or number two in their industry in terms of revenue or customer base.

0:09.0

You'll learn how much revenue they're making, what their marketing funnel looks like, and how many customers they have.

0:16.0

I'm now at $20,000 per talk.

0:18.0

Five and six million.

0:19.0

He is hell-bent on global domination. We just broke our 100,000 unit sold mark Five and six million. He is hell bent on global domination.

0:21.2

We just broke our 100,000 unit sole mark.

0:23.9

And I'm your host, Nathan Latka.

0:27.9

Okay, Top Tribe, this week's winner of the 100 bucks is none other than Derek Roddenbeck.

0:35.8

He is an artist and he's looking to increase his revenue.

0:40.7

If you want your chance to enter and to win 100 bucks each Monday on the show,

0:45.4

simply subscribe to the podcast on iTunes now and then text the word Nathan to 33444 to prove

0:52.5

that you did it.

0:54.1

Guys, a little CEO weapon for you.

0:56.3

I hate going back and forth via email to set up a meeting time.

1:00.0

You know, you got to send 12, 13 emails, go between your inbox and your calendar.

1:03.1

It's a pain in the butt.

1:03.9

I started using Nathanlaka.com forward slash assistant, totally free, which I loved.

1:09.5

I reached out to the founders and said, you should pay me five grand.

1:12.4

I'll make you a sponsor on the podcast.

1:14.3

They did.

1:14.9

I'll tell you more about the tool and how I negotiated a deal later on in the episode.

1:18.6

But for now, check it out.

...

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