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Wine for Normal People

Ep 304: Hightower Cellars, Red Mountain, Washington, and an Honest Look at WA Wine

Wine for Normal People

Wine for Normal People

Alcohol, Lifestyle, Arts, Education, Food, Wine, Dining, Grapes

4.61.5K Ratings

🗓️ 2 December 2019

⏱️ 59 minutes

🧾️ Download transcript

Summary

Tim and Kelly Hightower of Hightower Cellars have been making beautiful wine in Washington State (in the northwest of the US) specifically Red Mountain, for about 2.5 decades. They tell us about the evolution of Washington State wine, their path to owning a boutique winery, and then we discuss some of the reasons Washington wine can and should be so much more popular. This is a real insightful look into the challenges and opportunities of Washington State wine!

Map Courtesy Wine for Normal People Book

Map (C) "Wine for Normal People" book

Here are some of the points we hit:

  • Kelly and Tim tell us how they each got into wine at fairly young ages, and what the early years of Washington wine were like
  • The Hightowers talk about their drive to relocate to Red Mountain. We talk about the terroir of the area -- climate, soils, and terrain and why they are unique.
  • Tim and Kelly tell us the profile of Red Mountain wine and why it is so striking

  • We discuss the business model of many Washington producers and the disconnect between the tasting rooms of the town of Woodinville and the wineries located in the vineyards.
  • We discuss the role of small and large wineries in Washington State
  • Tim and Kelly tell us how the market for Washington wine has changed and grown, and how they see great things on the horizon for the state.

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Transcript

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0:00.0

Thanks for

0:08.0

listening to wine for normal people.

0:10.0

The podcast for people who like wine, but not the snobbery that goes with it.

0:14.0

I'm Elizabeth Schneider a certified Silmaier and certified specialist of wine.

0:20.0

And I'm MC Ice, just a wine-loving normal person.

0:23.0

Today's episode is brought to you by Last Bottle Wines.

0:25.6

Go to Last Bottle Wines.com, forward slash normal,

0:28.2

to sign up for their awesome One A Day email.

0:30.6

I'll tell you more about it in the middle of the show. So make sure you keep your

0:34.0

ears perked up. Also want to thank you all so much for your support of the book.

0:40.7

We have made the list of Epicureus of Oprah magazine, Fortune magazine,

0:46.2

Forbes, the New York Post, Atlanta Journal Constitution, the book seems to be a real hit with the press. If you haven't gotten it yet, go on your

0:56.3

local bookseller or Amazon.com, Barnes and Noble.com and get the Wine for Normal People book today.

1:02.6

Thanks so much, and here's the show.

1:05.4

As we continue our series of small family-run wineries

1:10.6

that are not in California, there are people all over that are not in California.

1:13.0

There are people all over that are doing amazing things in wine.

1:17.0

Two of those people are Kelly and Tim Hightower,

1:20.0

which you guys have the best last name ever.

1:22.0

I mean, how did you get blessed with this?

1:25.1

Well, lucky.

1:26.6

It is a perfect name for a winery.

...

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