Welcome to Do This Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our every day. I'm Jay Schwettleson. Let's do this, not that.

We are back for Do This, Not That podcast, presented by Marigold.

And I don't know if I've been so excited about having somebody on that I am right now.

So we have Courtney Elmer.

Now, when I was thinking about starting a podcast about two years ago, I knew zero, like actually zero about a podcast.

And I went on and I found this podcast called The Insider Secrets to a Top 100 podcast. This is Courtney's podcast. And I went deep.

This thing is one of the most popular podcasts out there about podcasting. And without that podcast,

I don't think I would have had the ability to launch mine because I learned so much from it now. Then I went deep on Courtney's life. I'm like, who is this amazing human being?

And then I got inspired. For real. Courtney, unfortunately, at the age of 25, was diagnosed with thyroid

cancer. Okay, that is horrendous. Two days after her honeymoon, I mean, she thought she was going to

lose her actual voice.

She overcame that.

And there are days where I'm like, I can't handle this.

And I'll think about Courtney and be like, but no, she overcame that.

I could do this stupid thing.

So I'm inspired by her.

I learned from her.

You're going to learn from her about podcasting about everything.

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