Welcome to Do This Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our everyday. I'm Jay Schwettleson. Let's do this, not that.

We are back for Do This, Not That podcast, presented by Marigold, and we have a friend of

mine.

We have an industry giant here.

Oh, my God.

So who's here?

We're talking about events today, All things events, webinars, events,

workshop doesn't matter. And about three years ago, I knew nothing about events. And I started to get

into the event world, put on events. And every person I came across said, well, do you know Dahlia?

I go, what's it, Dahlia? And everywhere I went, they go, well, you must know Dahlia. I don't know who Dahlia is.

And then I got to meet Dahlia.

And Dahlia took over half my brain because she is events.

When you talk about events, there's nobody more relevant than Dahlia L. Gazar, her agency,

Dahlia plus agency.

She knows it all.

She does it all.

Dalia, I'm so excited to have you here.

Jay, I'm so excited to be here with you.

...