meta_pixel
Tapesearch Logo
Log in
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Ep. 200 - What’s Up THIS WEEK ==> Gen Z Hates INSTAGRAM?😡 B2B Halloween Marketing?👻TOP HALLOWEEN COSTUMES!

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5715 Ratings

🗓️ 8 October 2024

⏱️ 9 minutes

🧾️ Download transcript

Summary

In this episode of Do This, Not That, host Jay Schwedelson discusses recent marketing trends, social media usage statistics, and Halloween-related marketing strategies. He also touches on popular Halloween costumes for 2023 and promotes an upcoming marketing conference. ================================================================= Best Moments: (00:58) Harris Poll research on Gen Z social media usage (01:56) Most disliked social media platforms according to Gen Z (02:46) B2B marketing st...

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to Do This, Not That, the podcast for marketers.

0:14.4

You'll walk away from each episode with actionable tips you can test immediately.

0:19.9

You'll hear from the best minds in marketing who will share

0:22.7

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

0:29.9

that is our every day. I'm Jay Schwettleson. Let's do this, not that.

0:40.1

We are back for what we're going to do this, not that. We are back for what's up this week from the Do This Not That podcast presented by Marigold.

0:45.5

This is our super short episode where breakdown what's going on in marketing and business and in life this week.

0:50.9

And then we still ever ask us anything, our short episode later in the week and then our big tips episode at the end of the week. So what do we got? What's going on this week. And then we still ever ask us anything, our short episode later in the week, and then our big tips episode at the end of the week. So what do we got? What's going on this

0:57.6

week? Saw this research that came out from the Harris Poll Research Group that kind of blew my mind.

1:03.0

It was a whole giant survey they did with Gen Z adults, people that are 18 to 27 years old.

1:08.3

And it was all about social media use. And the big question they asked was, which platform do they wish was never invented?

1:17.1

But before we get to that answer, some of the other data that they shared was also pretty wild.

1:21.6

They shared out after they surveyed everybody, how long do you think people are spending on social media each day?

1:29.3

This is like, it makes me want to throw up.

1:31.1

Over 60% of the respondents say they spend at least four hours a day and 23% of the respondents say they spend over seven hours a day on social media.

1:42.7

This is ages 18 and 27. Dude, that is like wild.

1:48.3

Now, going back to the ultimate question that they asked, which was, which platform do you

1:54.1

wish was never invented? The ones that people didn't, weren't upset about, they were really

1:58.6

low. People are only 15% of people said

2:01.1

youtube 17% of people said Netflix I mean come on we all love Netflix and YouTube what's the

2:06.2

problem with that but the ones that they really despised that they said they wish were never

2:10.7

invented 34% said Instagram then 37% said Facebook 43% said said Snapchat, which I dig Snapchat.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from GURU Media Hub, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of GURU Media Hub and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.