Hello and welcome to Business 300.

My name is Philip Kulenshov and this is 300 seconds about business.

We're all a busy people, so I have five minutes or less to get my point across.

We'll finish this soon before it drags out and gets annoying. I mean, you're a business person, you want results, you want them now.

There's no time to drag things out.

It's good enough, let's move on.

I get it.

I've been there, I'm there now.

Sitting here trying to figure this out, build a reliable system, design a lasting solution,

solve the problem permanently is way too meticulous.

It requires opening up another dimension of your brain where you really care about the little details,

and that's just too much.

Ain't nobody got time for that.

I also get, because I've had to learn it the hard way, that a half-assed approach to building your business is building on sand.

Good enough only gets you so far.

If you want to build something that will last, something that people can lean on and it not topple over,

requires a lot of time and attention to the little details that you think nobody will care about.

Work with me here. Some of us

are wired differently. Some people are naturally minutious. In extreme care for details is the way they

look at everything. Others see big picture and concepts only, and have no desire for the details. There

are business people of both sorts, but I'm willing to bet that most are the second type.

Visionaries see big things and have no patience with little ones. Well, I'm here to tell you that if you don't have the patience for details, it'll bite you in the end. I'm also here to tell you that if you

...