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Pseudo-Intellectual with Lauren Chen

Ep 134 | PREACHY Super Bowl Ads Pander to PROGRESSIVES

Pseudo-Intellectual with Lauren Chen

Lauren Chen

News Commentary, Society & Culture, News

4.31.1K Ratings

🗓️ 4 February 2020

⏱️ 17 minutes

🧾️ Download transcript

Summary

This year's Super Bowl ads took politics to a whole new level, with PETA, Olay, Secret, and Sabra Hummus injecting political issues into their commercials. Does this virtue signaling actually help sell products? Or are these companies going to end up with more backlash than support? Get your Valentine the flowers she deserves! Go to https://www.BOUQS.com/LAUREN for 25% off! Save money and food by going to https://www.ImperfectFoods.com/LAURENCHEN to save $10 off your next FOUR orders :) Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Hey guys, welcome back to the show.

0:05.0

Today we're going to be discussing Super Bowl ads.

0:12.0

Now, personally, I do my best to avoid anything

0:15.2

to do with football so no I didn't watch the actual game but hey congratulations to both teams

0:21.0

that participated whoever they may be for doing sports so so good.

0:26.0

Go team!

0:27.0

When it comes to ads, though, since so many people watch the Super Bowl, these ads, if they're

0:32.1

good or bad enough, end up getting passed around even

0:36.4

more and talked about so much that even people like me who do not watch the Super Bowl end up

0:42.1

seeing or hearing about them.

0:44.0

Brands can expect to reach about 100 million people during the Super Bowl,

0:48.6

which is why they pay millions of dollars for these spots.

0:51.8

And you know what? For the the most part depending on the ad and

0:55.2

company itself that's actually a pretty good investment for a lot of these brands.

0:59.6

If your Super Bowl commercial is funny or smart or heartwarming enough, you can expect it to go viral and raise even more brand awareness.

1:08.0

And since we're living in an age where everything is political, it shouldn't surprise you that politics have crept into these

1:14.8

ads because after all if we can convince someone to buy a car worth tens of thousands of

1:20.3

dollars while they're watching football who's to say we can't convince them to support

1:25.3

the cause or vote for the person we want while they're watching football?

1:30.0

But first, speaking of ads, I have a quick message from our sponsor, Boix.

1:34.4

Just because she says she doesn't want anything for Valentine's Day, that doesn't mean

1:38.1

she doesn't deserve anything.

...

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