Ep 132: Wine in China with Eric S, Sales Exec from Shanghai

Wine for Normal People

Alcohol, Lifestyle, Arts, Education, Food, Wine, Dining, Grapes

4.6 • 1.5K Ratings

🗓️ 15 June 2015

⏱️ 49 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week we have a special guest, Eric S, a wine sales executive in Shanghai, who gives us an overview of what's going on with wine in China. We cover things like:

What types of wines are people drinking in China?
Is wine consumption growing or has it hit a wall?
What's the deal with the gifting culture, anti-corruption, and the crackdown (A.K.A, why the top growth Burgundy and Bordeaux need to pay attention to the UK, US, and Canada again)?
Has the wine bubble burst?
Do Chinese drink domestic wine or imported wine most often? Is it any good? What are emerging areas?
What's the deal with counterfeiting?
What's the predicted future for China's wine market?

A truly fascinating conversation -- we learned a ton and hope you do too!

Transcript

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0:00.0	MC Ice, guess what?
0:02.0	Today's podcast is brought to our listeners by audible.com.
0:05.0	Yep, and they can get a free audiobook download at
0:08.0	W.W.
0:11.0	www. Audible Trial.com, forward slash wine for normal people there's over a hundred thousand
0:14.7	titles to choose from and those are for your iPhone Android Kindle or MP3
0:19.0	player go get a buck let's get to the show. Thanks for listening to wine for normal people.
0:27.0	The podcast for people who want to learn about wine
0:31.0	but can do without the attitude that seems to go with it.
0:35.0	I'm Elizabeth Schneider, a certified Silmaier and certified specialist of wine.
0:40.0	And I'm MC Ice, just a wine-loving normal person.
0:43.3	Well, today we have a very special guest.
0:45.7	I am so excited to welcome Eric from Shanghai.
0:51.6	This is really interesting. We've been doing so many, I don't want everybody to think that we are moving towards some sort of conversational format beyond the regular stuff that we do, but we've had a lot of great opportunities present themselves to talk to people like Eric
1:07.8	about different things that are going on in wine, both when we were out in Sonoma, we had a bunch of things and got the opportunity to talk to
1:14.6	a sake, Salmelier, and now you, you're an American living in China and I am just so excited to talk to you because you understand the
1:26.0	ins and outs after being there for over 10 years is that right? That's correct
1:30.4	yes I cannot wait to find out what's going on with the Chinese market and also you and and how what your experiences have been there. So thank you so much and welcome.
1:41.6	Well, thank you for having me Elizabeth I've been a big
1:44.7	fan of the podcast and we have several people here in the office who listen to
1:50.1	it regularly we all appreciate it and I'm really glad that I can be a part of it.
1:54.7	How did you wind up in China?
	...

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