Ep. 12: How to Be a Content Creator | The Good, The Bad, and The Ugly on Social Media Content Creation

But What's Next? with Michelle Reed

Michelle Reed

4.8 • 1.1K Ratings

🗓️ 16 July 2020

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode, Michelle shares her personal advice and tips on becoming a content creator on social media. She shares how to gain a following organically, the best equipment for starting out, differentiating your brand online, and dealing with backlash from people in your personal life. She highlights the importance of playing the long game and not aiming to grow too quickly.

The Content Bug on YouTube- https://bit.ly/3fwXVHt

Phlanx Engagement Calculator- https://bit.ly/2DFU0Kd

Transcript

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0:00.0	Hi guys welcome back to this podcast this is a new episode of But What's Next
0:16.1	with me Michelle Reed I know that these podcasts were originally going live on
0:20.3	Mondays and they should still be going live on Mondays but I have been so
0:24.8	caught up with the process of moving. If you guys don't know if you didn't listen to
0:28.8	my life update episode I'm moving from New York City to Dallas and I don't have any plans to physically move my stuff from my New York City apartment until later on
0:38.0	I'm thinking that Aidan might actually move me out in Vermont and move his stuff to Vermont just because I'm trying to avoid
0:44.1	flying right now and just trying to stay here in Texas so I'm trying to figure
0:47.1	that out but we still have a lot of stuff that we're actually purchasing to
0:50.3	furnish the new place and I have been so caught up with that there has
0:54.7	really just been time for YouTube and moving and so I honestly have not been
0:59.4	podcasting as much but I'm trying to plan out some new episodes and again I've been talking about this in the last few episodes but trying to just kind of make a shift from only doing episodes with guests to incorporating more solo podcasts and more just conversational podcasts and getting a better mix and so in this episode it's one that I'm very excited about because it's all about becoming a content creator.
1:21.0	You can use the word influencer if you want. I don't
1:25.0	personally like the word influencer if you want I don't personally like the word
1:25.3	influencers so I'm not gonna use that but just someone who does social media
1:29.5	content creation full-time and I really wanted to do this because the last time I did a
1:34.3	video or yeah the last time I did a video on this was forever ago I think I was in
1:38.9	middle school or something and I've just learned so much if you guys don't know. I was working at a marketing agency job
1:45.8	About a year ago I started yeah I started actually in June last year and then I left to November and I've been doing this full time ever since.
1:55.0	But I've also been doing Instagram and YouTube for the past almost 10 years I think so I've learned a lot. I've been on YouTube and Instagram for a while
2:05.0	and have been doing this as a job for a while and so I think that I have a few tips
2:10.0	and ever since the quarantine situation people working from home
2:14.4	people staying home more I've gotten a lot of messages from women who are
	...

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