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Money Rehab with Nicole Lapin

Encore: Mom-fluencers, Should Family Be Monetized?

Money Rehab with Nicole Lapin

Money News Network

Education, Self-improvement, Business

4.41.4K Ratings

🗓️ 14 May 2023

⏱️ 26 minutes

🧾️ Download transcript

Summary

Originally Aired 7.1.22 Influencing can be a lucrative and worthwhile venture, but in the case of mom-fluencers, it gets a little more complicated. Parenting content can be educational, aspirational and empowering. But what happens when your kid becomes a stream of income? Nicole talks about the good, the bad, and the ugly of mom-fluencers with Jo Piazza, author and host of the amazing podcast that covers this industry, Under the Influence. To listen to Jo’s stellar podcast Under the Influence, click here: https://podcasts.apple.com/us/podcast/under-the-influence-with-jo-piazza/id1544171101 For Jo’s other work, check out her website: https://www.jopiazza.com/

Transcript

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0:00.0

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0:53.9

Charge for wasting our time. I will take a check with a full speed pack. You recognize her from

1:02.7

entering on CNN, CNBC, and Bloomberg. The only financial expert you don't need a

1:08.4

dictionary to understand. The cold lap in. As you know, if you've been listening for a while,

1:14.3

I don't have any children yet. But I do want to be a parent someday, and because I am

1:20.2

such a dork about everything, even motherhood, I've been doing a lot of research on parenting.

1:26.8

And it's been super interesting. I've noticed that whenever I look up a parenting question online,

1:32.3

I get slammed with suggestions for tons and tons and tons of mommy blogs. So I've gone down the

1:40.4

mom-fluencer rabbit hole and I have some questions. I've talked before on the show about how

1:47.3

influencing can be a lucrative venture. But in the case of moms' winters, it gets a little bit

1:53.8

more complicated because of course, kids are involved. Does learning about motherhood by watching

1:59.6

other moms on Instagram fill some sort of ancestral tribal need to learn by example? Does it

2:07.7

negatively affect your parenting when your family becomes an income stream? Can both be true?

2:13.6

I wanted to talk about the good, the bad, and the ugly of this space. So I called up Joe Piazza,

2:19.3

author, and host of the amazing podcast under the influence that covers this industry. Joe,

2:26.2

I'm so excited to have you. Welcome to Money Rehab. Thank you for having me. I'm very excited to be

2:31.6

here. I am in awe of you. You host and write the most amazing podcast under the influence,

...

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