I feel like so many women I know will struggle with a salary negotiation and sometimes it's

down to, you know, not really understanding yourself worth, but also a lot of the time

it's down to not really knowing what the other person's key objectives are and often it isn't

just to get you for the lowest price possible, there's other things built into that.

I'm Carly Zaken, I'm Danielle Weisberg, welcome to Skim from the couch. This podcast is where we

go deep on career advice from women who have lived it, from the good stuff like hiring and growing a

team to the rough stuff like negotiating your salary and giving or getting hard feedback.

We started the Skim from a couch, so what better place to talk it all out than where it began on a couch.

Hey everyone, it's Carly. Today Emma Greed joins me on Skim from the couch. She is the founder and CEO

of Good American, a business she launched alongside partner Chloe Kardashian in 2016. Good American

is a fashion brand that champions body positivity, offering clothing in a full and inclusive size

before founding Good American Emma started and ran the entertainment marketing agency ITB Worldwide.

Emma, thank you so much for coming on the show, welcome to Skim from the couch. Hi, thank you so

much for having me. I'm very excited to talk to you about everything that you've done, but first

let's jump in to skimming your resume. So my first job was when I was like 12 and I had a paper round

and it gave me my first taste of my own cash, which was just wonderful. And I feel like I just

haven't stopped working since then. I went through a wholeston in my life working in retail and I

had always really been about fashion. I loved that world. I come from a place where it was really

devoid of any kind of fashion or glamour. So I found myself really gravitating towards just the

beauty and the supermodels and the brands, as I was growing up, it was all about Versace and Chanel

and I found myself working in designer stores in London. And then my first kind of proper job

after coming out of college, I studied business at the London College of Fashion and went straight

...