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This episode is brought to you by Pepsi Max. With the U-A for Champions League kicking off and a brand new format for the new season, you've got to wonder, will anything

ever be the same? Well, one thing you can know for sure is that Pepsi Max, as proud sponsors

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Pepsi Max, thirsty for more. This is part two of our three-part election propaganda series.

In the first part last week, we covered how propaganda spreads on social media platforms via a

system of systems that is made up of five distinct

propaganda agents that I call the pentad. They are the platform, the

algorithm, the influencers, the crowd, and the media, where each element feeds the others

in a massive self-sustaining do loop designed to keep the machine humming and the crowd engaged

so that the platform owners can bring in massive amounts of

revenue.

And just so you know the ballpark of what we're talking about here.

In 2024 Facebook generated over 80 billion dollars in revenue.

Instagram almost 50 billion and YouTube close to 32 billion. We put this series

together because we have a theory that if average American

citizens not culture warriors looking for a fight but just normal people

trying to stay informed trying to separate the signal from the noise in order

...