Eightify.app got 70M users in one year using AI, LA Times stages Walkout, SI lays off all of its staff & more

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 7 February 2024

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #2672, we discuss the monumental success of Eightify.app in driving 70 million visitors through AI-driven content. The conversation delves into the efficacy and potential implications of AI content strategies, highlighting both short-term gains and the importance of long-term, sustainable business growth. We also analyze the evolving landscape of media and content creation, shedding light on recent events at LA Times and Sports Illustrated. The discussion further explores the impact of Google Web Stories on web traffic and dives into the strategic potential of mergers and acquisitions in the current economic climate. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: Eightify.app got 70M users in one year using AI, LA Times stages Walkout, SI lays off all of its staff & more (03:08) Advocating for ethical SEO techniques over black hat methods. Utilizing link wheels with strong websites for better results. (09:26) Marketing focuses on bottom-line metrics, not just traffic/sales. (11:57) In a down economy, there will be opportunities in private equity and M A. (13:12) Outsource social media marketing to agencies for increased revenue and client retention. (14:45) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Hello, this is Susie Esman and Jeff Garland.
0:03.6	I'm here.
0:04.6	And we are the host of the History of Curbier Enthusiasm Podcast.
0:08.0	Now we're going to be rewatching and talking about every single episode and we're going to break it down and give behind the scenes knowledge
0:14.4	that a lot of people don't know and we're going to be joined by special guests including Larry
0:18.2	David and Cheryl Pines Richard Lewis Bob Odenkirk and so many more and we're going to have clips and it's just
0:24.6	going to be a lot of fun so listen to the history of curpial enthusiasm on I-heart
0:29.0	radio app, Apple Podcasts or wherever you happen to get your podcasts.
0:33.4	Hey, this is Danish Sports.
0:36.2	You may know my voice from Noble Blood, Haleywood, or stealing Superman.
0:40.4	I'm hosting a new podcast and we're calling it very special episodes a very special
0:46.8	episode is stranger than fiction I sound like it should be the next season of true
0:50.9	detective these Canadian cops trying to solve this mystery of
0:54.4	who spiked the chowder on the Titanic set.
0:56.6	Listen to very special episodes on the I Heart Radio app, Apple Podcasts, or wherever you get your
1:02.4	podcasts.
1:05.0	Did you hear about this company that drove 70 million visitors in one year using AI content?
1:10.0	No.
1:11.0	Okay, so this company... Do they get whacked? No, they didn't get whacked yet. That's the other company. There's a couple... That site was causal. App, right? The word causal. And they bragged about the SEO heist, right? It's like, oh, we stole all this traffic and then it's getting like hundreds of thousands of visits a month and it was using the tool by word. AI I believe.
1:30.0	And so but this other company 8ify., app, so it's 8 if I,
1:34.0	dot app, they, what they do is they're a Chrome extension
1:38.5	and what they do is they summarize YouTube videos
	...

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