Just a heads up before we begin this episode and this series. The Baron of Botox deals with difficult topics including depression and suicide. It is not recommended for young audiences.

Stay tuned to the end of the episode for information on resources for anyone who is suffering from depression or suicidal thoughts.

Let's begin the show. And PIREDAND ENERRY OF Entertainment.

Dr. Brown, Can I get that? Can I get that crime? Can I get that magic lotion? Can I get a face?

Full the num and lotion.

Dr. Brane.

A recent report found that the worldwide medical aesthetic market, a fancy term for procedures

like Botox or Fillers, or one of those treatments that miraculously freezes the stubborn

fat off your ass

is projected to be worth 26.53 billion by 2024.

The same study revealed that 63% of aesthetically conscious consumers worldwide

would consider it worthwhile to spend money on improving the way their face looks.

And according to the American Society of Plastic Surgeons, in 2018, Americans spent more than $16.5 billion on 17.7 million surgical and minimally invasive cosmetic procedures.

And at least 7.4 million of those treatments were Botox injections.

And the godfather of all this?

The guy who turned the act of injecting nerve arresting poison under the skin

into a suitable alternative to something so taboo that Hollywood stars refuse to fess up to the

most obvious of tweaks. His name was Dr. Brand.

This is the story of an extraordinary doctor named Frederick Brandt, a man with a surgeon's hand and an artist's eye whose patients like the model Stephanie Seymour, who believe it or not is the one

giddily wrapping about needles full of magic, saw him as a side door to eternal

youth. It's a story about fame, ambition, and the anxiety we have. All of us, not

just women, around growing old, undesirable, and irrelevant. This is a story about beauty. desirable and this is

...