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The Art Of Coaching

E255 | Podcast Strategies: What I’ve Learned After 2,000,000+ Downloads

The Art Of Coaching

Brett Bartholomew

Health & Fitness, Business, Education

5642 Ratings

🗓️ 2 January 2023

⏱️ 65 minutes

🧾️ Download transcript

Summary

Whether you’re thinking about starting a podcast, you already have one or you’re just interested in knowing what it takes to create one, this is the episode for you. But before getting to the bells, whistles, tools and tricks you need to be successful, know this: If you’re not willing to commit to doing it consistently, don’t do it. As with everything else in life, consistency is the most essential ingredient in a successful podcast journey. This episode outlines exactly what you need to be consistent with, and provides several tips, tricks, and resources for you to utilize along the way.  I specifically cover: The factors you must consider when planning your podcast strategy (10:00) How to differentiate your podcast as “elite” amongst competitors (17:30) Our “go to” resource for affordable, yet quality, audio equipment (26:20) How to leverage the title of your podcast and individual episodes (40:30) Referenced Resources: Our Favorite (& Trusted) Tools & Products Ask Us a Question! How to Stand Out - Clarity Webinar AoC Podcast E250: Chris Do: Reinventing Yourself  & Doing What You Love AoC Podcast E115: Adam Griffin: Turning Pro Art of Coaching Newsletter - Exclusive Access to Our Latest Tips & Advice The Tools I Wish I Would Have Had - FREE Resources Get Customized Guidance From our Team - Mentoring Programs Outside articles:  Podcasting will be a $4 billion industry by 2024 US podcast ad revenue to reach $2 billion in 2022 and top $4 billion by 2024 The Top 24 Podcast Statistics You Need to Know in 2023 Podcast Statistics and Data [November 2022] I’ll also take my own advice here - if this episode was helpful, please do us a favor and leave us a review on iTunes and share the episode with anyone else you think would benefit from it.  We appreciate your time, effort, and support! Many of us can simply benefit from being around other people that we can run our ideas by, so that we can get themout of our heads and start leveraging strategies to get them out into the world. But we all run up against a wide range of roadblocks, whether they're financial, procedural (not knowing where to start or what to do next), psychological (such as impostor syndrome), or anything like that. And this is especially true if you're a bit of a perfectionist. This is why we started our coalition program, to help people who want to help others make more progress and scale their impact.  If this sounds familiar, take action and apply for our group mentoring program TODAY by filling out this form. As always, a big thank you shout out to our sponsors, who make it possible for us to provide FREE RESOURCES like this podcast. Athletic Greens gets it - you’re time poor and don’t always get in the fruits and veggies you know you should. This is without a doubt the BEST tasting greens powder out there and they want to give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase. All you have to do is visit athleticgreens.com/coach.

Transcript

Click on a timestamp to play from that location

0:00.0

One of the best ways to get ahead and stay ahead is to plan out some of the professional

0:16.0

development you want to do in advance, especially right now at the beginning of the year.

0:20.0

And I mean really research it and budget for it so that you can block out the noise and

0:23.6

answer the question that you always ask yourself in order to improve what do I need to focus

0:29.0

on most right now.

0:31.7

Now many of us can simply benefit from being around other people that we can run our ideas

0:35.9

past so that we can get a lot of those ideas out of our heads and start leveraging strategies

0:40.4

to get them out of the world.

0:42.0

And we all run up against a wide range roadblocks, whether they're financial, procedural,

0:47.2

aka not knowing where to start or what to do next, psychological, such as imposter syndrome,

0:52.8

anything like that.

0:54.0

And this is especially true if you're a bit of a perfectionist.

0:58.6

This is why we started our coalition program to help people who want to help others make

1:04.6

more progress and scale their

1:06.2

impact.

1:07.2

When I went out of my own, I had nothing.

1:09.1

There were a lot of cheesy mastermind programs or there were a lot of books that people wanted

1:13.1

to tell you to read, but there was nothing that literally helped me learn how to grow my

1:18.8

own brand in a grassroots ethical way or to scale what I was trying to do.

1:24.6

And to a degree, there was also nothing that even helped me solve basic leadership problems.

1:29.2

It wasn't even just an entrepreneurial thing.

1:31.5

So simply put, you know, if you don't know where you're going, a map isn't going to help

...

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