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The Exit - Presented By Flippa

Disrupting the Cocktail Industry with Frankie Snobel

The Exit - Presented By Flippa

The Exit - Presented By Flippa

Technology

5.0420 Ratings

🗓️ 1 August 2022

⏱️ 26 minutes

🧾️ Download transcript

Summary

This week on The Exit: If you are a fan of Negronis and Espresso Martinis, you will thoroughly enjoy this episode! Frankie’s passion for perfectly crafted cocktails pushed her to fill a gap in the industry, and create premium cocktails mixers in bottles. But to exit her business with a bang, she needed to take it to the next level. Listen to find out what Frankie did and how she sold for big dollars to Diageo. Frankie has over a decade of experience working as a cocktail mixologist, journalist and presenter. She launched the world's first “cocktail case” after spotting the gap in the home cocktail market, and she strategically pivoted into grocery and bars with her bottled cocktail mixers before the business was acquired by Diageo. LinkedIn - https://uk.linkedin.com/in/frankie-snobel-7a850415 Website - https://www.frankiesnobel.com/ Instagram - @Frankie_snobel - https://www.instagram.com/frankie_snobel/ The Exit Meetups - https://flippa.com/the-exit-meetups/ -- The Exit—Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Transcript

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0:00.0

Hello, and welcome to the Exit presented by Flip at the world's largest marketplace

0:04.0

that buy and sell online businesses and startups.

0:07.0

The Exit is a 30-minute podcast featuring amazing entrepreneurs who have been there and they

0:10.8

have done it.

0:11.8

The Exit talks to operators who have bought and sold business of all different sizes.

0:15.0

You learned how they did it, why they did it, and get exposure to the world of Exits.

0:19.4

It's a world occupied by a small few but accessible to many.

0:24.0

Now in this episode, I sit down with Frankie Snowball.

0:27.4

She's a fantastic entrepreneur who exited a company called Tipple's Worth.

0:32.4

It was acquired in 2019 and she talks a lot about the food and beverage industry specifically

0:38.4

focused on cocktails.

0:40.4

There is a lot of really great information about cocktails on tap, mixers, kits, and her story

0:48.4

is just really inspirational around finding a niche that you're passionate about and just

0:53.4

going after it.

0:54.4

So without further ado, let's sit down and have an awesome conversation here on the Exit

0:59.4

with Frankie Snowball.

1:00.4

I wanted to give everybody a quick heads up that Flip is hosting the Exit Meetups across

1:05.4

the US, UK, Europe, and Asia.

1:07.4

You can connect with like-minded business owners and entrepreneurs and of course enjoy a drink

1:14.4

on Flip.

1:15.4

I did this a couple of years back where I went to the Meetup in Austin.

1:18.4

It was a ton of fun.

...

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