Sometimes we've never met them in real life, and sometimes, in fact, oftentimes they don't have our best intentions in mind.

We've all heard the made-up fake news about politicians, celebrities, 5G causing COVID-19, and no, in case you saw this recently, CNN did not praise the Taliban for responsibly wearing masks while taking over Afghanistan.

Fake news is synonymous with Facebook.

They removed 3.4 billion fake accounts a few years ago.

That's incredible.

Not that they removed them.

That many fake accounts were created in the first place.

Have you ever heard of some guy by the name of

Edward Bernays? He lived from 1891 to 1995. Well, let me tell you, he was the father of

propaganda, a spin doctor. And on a side note, he was also Sigmund Freud's nephew. The guy was a

complete genius, master marketeer who used psychology to sell ideas, things like fake news.

Get this.

When he started working for the American Tobacco Company, Bernays was given the job of increasing

lucky strike sales among women.

So he persuaded women to smoke cigarettes instead of eating.

Bernays began promoting the idea of how great women look who are just thin and he used photographers and artists, newspapers, and magazines,

just to promote the beauty of thin women smoking. So medical authorities were found to promote the

choice of cigarettes over sweets.

Again, get this.

Homemakers were told that keeping cigarettes on hand, well, that was a social necessity.

But Bernays did something else.

He was hired to promote the sales of bacon.

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