Dianna Cohen, Founder of Crown Affair: Transitioning From Early Employee At Startups to Startup Founder, Cultivating Community, Hair Growth Myths, & More
The Dream Bigger Podcast
Siffat Haider
4.8 • 625 Ratings
🗓️ 3 October 2023
⏱️ 57 minutes
🧾️ Download transcript
Summary
On today’s episode I am sitting down with Dianna Cohen, Founder and CEO of Crown Affair. We start off by discussing Dianna’s lengthy list of work experience, starting at Into the Gloss, then working for a mobile shopping app, Partnerships at AWAY, owning her own consulting agency, and now – Crown Affair. Through all of these experiences, Dianna had the opportunity to get a close look into what it took to run a business, the pros and the cons, what she would do the same for her own business one day, and also what she would do differently. When being a founder it can be tricky to not let your own identity get lost within your brand and in this discussion we talk about how to separate the two. We dive into her tips for cultivating community and connecting with your consumers, integrating feminine energy in the workplace, hair growth myths, and if Rosemary oil really works! Dianna is truly such an amazing and grounded founder, she is such an incredible person to talk to and has the best advice! Enjoy!
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:03.9 | Hi, I'm Sif Heider, the founder of Farray. |
| 0:06.9 | I'm a wellness entrepreneur and digital creator, and this is my show, The Dream Bigger |
| 0:11.3 | podcast. Listen, I love dreaming big, but you know what I love more? |
| 0:16.2 | Actually having the resources to make those big dreams happen. |
| 0:19.9 | And hey, dreams can sometimes be private |
| 0:22.1 | jets, but other times they can look a little something like having the best skin of your |
| 0:27.0 | damn life or starting a successful business or delving into spirituality. So on this podcast, |
| 0:33.7 | I chat with experts and thought leaders from different fields about their tips and tricks on doing exactly that. So let's get right into it. |
| 0:45.6 | Hello, friends, and welcome back to another episode of the Dream Bigger podcast. |
| 0:50.9 | I have such a value-packed episode for you today. It is with Diana Cohen, who is the founder |
| 0:58.5 | of Crown Affair. Now, Diana's entire career history is incredibly interesting in something |
| 1:05.5 | that I personally have always looked up to because she has had experience working at some incredible startups |
| 1:13.7 | prior to starting her own startup, which is Crown Affair. Now, when Nish and I chat about things |
| 1:21.4 | that we think have allowed us to win as founders, it is the fact that Nish had some experience working in the corporate world |
| 1:29.8 | before a starting array. I didn't, but I think that what prior experience does before having |
| 1:35.9 | a startup of your own is that it allows you to kind of work on skills that you may not have |
| 1:43.3 | the ability to nurture when you're kind of thrown into it as |
| 1:46.3 | a startup founder. So Diana actually prior to starting Crown Affair worked at the likes of Glossier, |
| 1:53.0 | away. She did some work for Violet Gray. So she's someone who's been in the industry for a long time. |
| 1:59.2 | She's someone who I had admired from afar |
| 2:02.1 | and then ended up becoming friends with before she came on the show itself. And so she's just |
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