David Greene Show: The Investment "House of Cards": Why Most Investors are Failing Right Now I Episode 122
The David Greene Show
David Greene
4.9 • 701 Ratings
🗓️ 27 March 2026
⏱️ 51 minutes
🧾️ Download transcript
Summary
Meet Emily Lopez-RE broker, salesperson, contractor, investor, and flipper. Emily shares her story of how she built a RE business and portfolio including her background learning how to do construction and leading into how she built her RE business and then brokerage. Emily shares the mindset shift that happened when she realized money is just a form of energy and how she used that information to start several successful businesses. Emily shares what she sees today’s home buyers getting right, what they’re getting wrong, and how different locations have different strategies that will work. Emily and David discuss how to determine who you are serving, how to provide what they are looking for, and the lies that distract you from making solid investment decisions. They discuss the house of cards so many investors are caught in and what deals look like in today’s market. Download today!
Transcript
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| 0:00.0 | Welcome to Real Talk Real Estate, the show where we cover how to build wealth in real estate with no fluff, no BS, and no sales pitches. I'm David Green, and I've been doing this for over 10 years. I've seen the ups, the downs, and everything in between. This is the show where we pull back the curtain and show it to you too. So if you want to build wealth through real estate or you just love learning about it, you found your home. What's going on, everyone. |
| 0:21.8 | Welcome to Real Talk, Real Estate. |
| 0:23.9 | Thank you all you, Real Talk. wealthy real estate or you just love learning about it you found your home what's going on everyone |
| 0:21.7 | welcome to real talk real estate thank you all you real talkers for rocking with us i'm joined today by |
| 0:27.6 | emily lopez one of my favorite real estate investors brokers salespeople uh what else contractors |
| 0:35.4 | all around real estate badass in a whole lot of ways and she she's super humble about it, which is really hard to find. Occasionally you find someone who's really good. Usually you have to deal with a lot of ego, but she doesn't have any ego and she has a lot of skill. And that's why I'm happy to bring her to all of you today. Emily, good morning and thank you for joining. Thank you for having me. What a nice introduction. |
| 0:55.5 | Super true. You're one of the good ones. All right. Let's get into this thing. The market today is |
| 1:01.9 | possible but challenging. We hear a lot of influencers that are sharing what they're doing, |
| 1:08.0 | how much money they're making, how nice their car is. And then those of us that are actually owning a lot of real estate trying to do it, |
| 1:14.2 | find that we're digging our fingernails into the cliffside, trying not to fall over the side. |
| 1:18.4 | So today's show is all going to be about regional markets, what we see working in which areas, |
| 1:24.2 | and how to see through the glitz and the glamour and the lies to actually building |
| 1:29.2 | the skills that you need to be successful at this so that you can have the proper expectations |
| 1:33.1 | walking in and know where you need to put your effort. Anything else you think that we should |
| 1:37.6 | cover that you're passionate about when you see what's going on in today's market? I think just |
| 1:42.0 | paying attention to your area because you might see this big guru |
| 1:45.4 | who's talking about, hey, this works. This is how I'm doing it. This is what they're selling, right? |
| 1:50.2 | And you have to make sure that that works in your area because there's so many things that make |
| 1:54.0 | sense in certain times, in certain economies and in certain regions and not in others. So just don't |
| 1:59.1 | put all your eggs in one basket as far as who you're getting your advice from and make sure you do hyper local research. Okay. Now, one of the things that I really like about your perspective is it similar to mine. You're selling real estate. You are managing real estate agents. You are buying real estate. You are managing real estate. And you're doing work yourself, which I do more of that now than what I used to. That was never really my thing. But that is definitely your thing. Every time you come to one of the calls that this show sponsors on Mondays for Real Talk Training is what we call it, you're making something. You're building something. You're putting something together. I don't know how you haven't run out of stuff to do, but it's incredible you'll be installing a light or putting up ship laughter, hanging stuff up while we're doing the call. Can you just give us a little bit of your background and how you learn to do this stuff and why that's the approach you took? Yeah. So I heard someone say once. I don't know who it was, so I don't want to take credit, |
| 2:52.1 | but this is from someone else. If you don't have resources, you have to have skills. And so when I |
| 2:56.8 | started investing in real estate, I had been fortunate enough to work for a family that owned, |
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