Dan Kennedy’s Blueprint for One-To-Many Selling | #Sales Ep. 03

The Russell Brunson Show

Russell Brunson

Business, Marketing, Entrepreneurship

4.8 • 836 Ratings

🗓️ 22 January 2025

⏱️ 70 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of The Russell Brunson Show, we dive deep into the powerful concept of one-to-many selling and marketing - how to scale your message and grow your business by presenting to groups rather than individuals. Dan’s insights are not only brilliant but also practical, especially for traditional and local businesses looking to leverage these strategies in their industries. Dan has been my go-to source of inspiration and knowledge on selling for nearly two decades, from attending his masterminds early in my career to listening to his courses daily as I built ClickFunnels. Now, as the owner of his company, I get the privilege of interviewing him regularly, and today’s “group sales” conversation is packed with actionable strategies and timeless wisdom. Key Highlights: The power of one-to-many selling: Why it’s the most efficient and profitable way to grow your business. Real-world examples: How traditional businesses like chiropractors, real estate agents, and financial advisors can use these strategies. Lessons from the past: How Tupperware parties, Botox demonstrations, and more pioneered one-to-many selling. Insights for any business: Why mastering this one to many selling skill is critical, no matter what kind of business you run. Whether you’re scaling your online business, running a brick-and-mortar store, or just getting started, this episode will equip you with the tools to think bigger, sell smarter, and create exponential growth. Tune in now to learn from the one and only Dan Kennedy, and discover how one-to-many selling can transform your business! https://sellingonline.com/podcast https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	What kind of weekend are you in the mood for?
0:03.0	Well, with Disney Plus, anything is possible.
0:06.0	Whether that be two days of twists and turns with only murders in the building,
0:11.0	drama and fine dining with The Bear,
0:13.0	or a journey back to feudal Japan with Shogun.
0:17.0	January weekends just got better with Disney Plus.
0:20.0	Tap the banner to learn more. 18 plus subscription required. Learn better with Disney Plus. Tap the banner to learn more.
0:22.1	18 plus subscription required.
0:24.0	Learn more at Disneyplus.com.
0:27.1	Do you have a funnel but it's not converting?
0:29.2	The problem 99.9% of the time is that your funnel is good, but you suck at selling.
0:34.2	If you want to learn how to sell so your funnels will actually convert, then get a ticket to my next selling online event by going to sellingonline.com slash podcast.
0:41.8	That's sellingonline.com slash podcast.
0:45.3	This is the Russell Brunson Show.
0:49.9	Hey, everyone. This is Russell. Welcome back to the Russell Brunson show. Pumped to be here
0:53.3	with you guys.
0:57.8	And really excited because over the next 60 minutes, you guys are going to have a chance to listen in on an interview with my mentor, Dan Kennedy. Dan is the person I had a chance to learn
1:03.0	marketing from, man, back, I don't know, 15, 16, 18 years ago maybe. It's crazy how I hadn't
1:08.7	realize I've been this game that long. But when I first got into this business, I was learning for different people and I remember stumbling to Dan Kennedy.
1:14.7	I bought his courses, signed it for his newsletter. And then I started flying to Baltimore three
1:19.2	times a year to learn from him and from Bill Glazer. And for six years, I was in that mastermind
1:23.6	meeting. And that's where I really learned marketing and business and like the philosophy of success. And it was one of the most transformational like periods of my entire life.
	...

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