This is Entrepreneurs the Playbook, where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal and professional playbook to success.

So understanding how we build a community

is one of the biggest parts about being a speaker.

So we have this total addressable community of 7.6 billion people.

We have four ways to build a community of people who

resonate with us, people that are here to help us and know people that can help us and

vice versa. And so for me I put a strategy together each day in person, on the phone, via email, and

traditional social media.

And when I tell you that, it's that idea of the stage theory that was put up there is that anything that I do in person

I'm videotaping it, audio recording it, so that I can not only capture it, but modify it,

amplify it and perpetuate it.

Because that's going to create the exponentiality of our messaging.

It also, with this strategy, the exponentiality of our messaging.

It also with this strategy, it allows me to progress faster

to aggregate accelerating compound because the more I speak,

the better I'll be. The more I speak, I'm a lessons in stories person so I capture the lessons that

resonate with me. I put them into an outlook folder and on Sundays I attach a

notation of a story to the lessons that resonate with me.

I do not write out a script of the story.

I just know that at least my mind works this way and many others.

I've been blessed to train with Jim Quick who's a good

friend of mine that if I put down, be more interested than interesting as a lesson

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