That's an elite mindset and anybody can choose that.

This is why I say leadership is a choice, not a role.

Management is a role.

Leadership is a choice.

So I just use that as like such an easy example of if you have a

brand is not what you say this, what everybody else says it is. So build the brand

that you can live up to that you can make it easy for people to self-identify.

Because you only really want to do business with the people who value what you value.

That's the truth.

Step into the world of success with your brand amplified, the ultimate podcast designed to

unravel the intricacies of thriving businesses.

I'm your host, Onica Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled

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You're having such a fun conversation before I could push record that I had to say Anthony Koppet

let's stop because this all needs to be on this episode of your brand amplified. I am so appreciative that you're here and

really excited to dive into so many things with you. First and foremost though

understanding how you went from a Combs, Radio, TV, and Film degree into agile marketing and all of the things.

Yeah. All that good stuff. I would say like you had an accidental PR agency. I had an

accidental career path. It's really was one of those things. I was fascinated by

the radio television film. I didn't know anything

about it other than I liked movies and I listened to a lot of radio right but I started going

through it I had one professor Tatiana Spivey, excuse me, who really impacted me.

...