What is going on everybody? Welcome back to this week's segment of the no limit minute. Man. What are we going to talk about today? We're actually talking about something unique, interesting and extremely effective.

Like I have utilized this time and time again to be one of the best branding strategies I've ever had that I can utilize on a lot of different platforms.

But for me, what I've seen to be the most successful has been both this podcast from you guys listening to me tell my story here.

But also social media social media has been absolutely massive for telling stories for telling your story for sharing what it is you've gone through and how to be a professional right how to be a pro story teller.

What that actually looks like how to implement that. So I've got a bunch of tips for you guys today and I've even got a little example story that I'm going to read that I've utilized once before using social media and got me on LinkedIn over 50,000 views, hundreds of comments, tons of likes.

And so obviously I don't think you should just copy and paste it, but you can take a lot of what I say today and you can tweak it to personalize it because at the end of the day, the most exciting, the most riveting, the most engaging part of you telling your story is the fact that it's going to be personal to you and that you're going to be opening up.

And so we're going to talk about how you can do that tips and tricks, what that looks like, let's jump right in.

So at the end of the day, if you guys want a memorable brand, if you want a brand that is going to emotionally and deeply connect with your investors with your potential investors with brokers with your audience with lenders with potential business partners.

You just want to connect with your target audience, you need to be good at storytelling, right? And you may, because if you think about it, when you go on social media, more often than not, when you're scrolling and you see posts that have the most engagement, the most likes, the most comments, they probably receive the most private messages or direct messages from that post.

That is more than likely coming from that post being some type of story, journey, personal compelling business professional journey that that individual or their company or something that that person went on and that's why there's so much engagement.

So the very first thing we need to do, we want to be a professional storyteller will be a storytelling master. So you need to choose a clear central message. Now, great story usually progresses towards a central moral or message right when crafting a story should have a definite idea of what you're ultimately going to be building towards.

And if your story has a strong moral component, then you're going to want to guide listeners or readers to that message. So if you're telling a funny story, if you're trying to have a little little comedic humor and a post, then you might build toward a twist, toward an ultimate twist in the story that's ultimately going to leave your audience in stitches.

If you're telling an engaging story, you might want to try to increase the dramatic tension suspense right up until the climax of the narrative.

Regardless of what type of story you're really trying to tell here, it's important to be very clear on the central theme or plot point that you're building your story around.

The next thing you're going to want to do is you're going to want to embrace conflict. A lot of people are very weary of conflict. They're also very weary of sharing the failures and the struggles that they've gone through.

Sometimes people say social media is just a highlight reel of people's lives. It is very much the case. But if you can be that person that shares their deepest darkest failures in a specific journey through your story.

I promise you you're going to have more engagement than you can ever imagine. And it's going to end up being a better thing for you than you can ever imagine.

The story teller, you just can't shy away from conflict. Great storytellers craft the narratives that have all sorts of obstacles and hardships put in the path of the protagonist.

Now in order to be satisfied, think about it. You're thinking about how you want your audience to actually engage with this post in order to be satisfied with a happy ending, right?

You struggled for five years, kept failing and losing a ton of money. Finally, you close the first deal. Finally, you did it. Here's all the struggles you went through.

That's going to be a compelling story that people are going to want to read and be like congrats way for sticking through it as opposed to someone who just was born a gazillionaire and now has 10,000 units at the age of 16.

Who cares? You're born a gazillionaire. You're born with everything you could ever need, not that compelling of the story.

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