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The Playbook With David Meltzer

Creating Core Values That Your Employees Will Live By | Interview With Co CEO's of Harry's Inc. Jeff Raider & Andy Katz-Mayfield

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.61.9K Ratings

🗓️ 16 April 2022

⏱️ 25 minutes

🧾️ Download transcript

Summary

Jeff Raider & Andy Katz-Mayfield, Co Founders and Co CEO's of Harry's Inc., discuss their unique approach to building a more modern CPG company, as well as what strategies are needed in order to have a productive and successful relationship between co-CEOs. Raider, Katz-Mayfield, and host of #ThePlaybook, David Meltzer, share their insights on a range of topics including how the company remains true to the origins of Harry’s Inc. while also evolving, how they incorporate their four core values into their business processes, and the role that Harry’s Labs plays in driving innovation and creating new opportunities to move the organization forward. Tweet me your takeaway from today’s episode @davidmeltzer Email Me! [email protected] Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1 Text Me! (949) 298-2905 Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

put whatever policy you want out there,

0:02.4

we actually have to model that behavior,

0:04.2

me and Jeff and the rest of our leadership team.

0:06.4

This is the flavor.

0:09.7

I have this dynamic duo.

0:12.3

That's right, Jeff Raider and Andy Katz

0:14.1

Mayfield here with me, he or the co-founders and co-CEOs,

0:18.0

which is not an easy chore of the incredible Harry Zink.

0:22.0

And man, have you two done it?

0:24.7

You guys have grown, I went from a big fan

0:27.9

of a small company to seeing you everywhere.

0:30.7

I used to have to explain to them

0:32.4

when I talked about Harry's.

0:33.5

They thought it was talking about me at the swimming pool.

0:36.6

Now everybody knows what I'm talking about.

0:41.0

What do you think guys has allowed you to scale so quickly,

0:45.5

but also it's one thing to put the products on the shelves.

0:48.2

It's another thing to have people buy those products,

0:51.1

but the awareness to the brand is exceptional.

0:55.0

Yeah, well thanks.

0:56.1

I like being called the dynamic duo.

0:57.7

That's a good moniker for us.

...

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