4.8 • 8.2K Ratings
🗓️ 13 July 2021
⏱️ 137 minutes
🧾️ Download transcript
This whole story began with a pinball machine and jukebox mogul in Texas jumping over to the independent record business of the 1950s. When he hitched his wagon to a Singing Marine who became the Greatest Country Singer Ever, it served Pappy Daily well through the following decade. Then, out of nowhere, the ride suddenly ended. "What went wrong?" is the obvious question to ask, here, but it's not the right one. We need to talk about who went wrong. The answer nearly everyone's accepted for going on 40 years now is demonstrably untrue but we can only learn the truth through a deep dive on the country music record industry of the 1960s and by taking a look at how the careers of 2 international pop stars built a throne for The King of Broken Hearts.
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0:00.0 | As frivolous as tropes of western wear may appear to modern observers with no experience |
0:08.6 | or awareness of the cowboy life, many individual elements of this fashion arose as practical |
0:14.9 | solutions to serious, potentially life-threatening problems. |
0:19.0 | Obviously, many of these problems predate the American West, nearly all of which was conquered |
0:24.8 | and claimed by Spain by the first half of the 16th century. |
0:29.4 | In the early 1800s, after Mexico declared itself independent from Spain, they spent the rest |
0:35.0 | of the century losing huge chunks of territory, as various states declared themselves to also |
0:40.6 | be independent republics, only to become part of the United States following a little |
0:45.6 | or a lot of war. |
0:48.4 | So much of what we think of as western or cowboy culture was well established long before |
0:54.6 | the existence of the American West. |
0:57.4 | Shared through the indigenous peoples of Mexico and South America, after being directly |
1:02.1 | imported from a centuries-old ranching tradition on the Iberian Peninsula. |
1:07.3 | In Spanish, Rodeo is what we'd call a round-up of cattle, and modern American rodeos evolved |
1:13.6 | from virtually identical competition dating back to the Iberian Peninsula, where hands |
1:19.1 | from different ranches would pit their work skills against each other. |
1:23.3 | The word chaps is short for Chapareras, which were chaps worn by Bakeros to protect their |
1:29.3 | legs and pants while riding through Chaparral. |
1:32.4 | Dense thicket native to both Mexico and Spain. |
1:36.4 | Cowboy hats are an update of the Sombrero. |
1:39.6 | A lack of outdoor shade on hot sunny days is not an occupational hazard exclusive to ranchers, |
1:46.3 | wranglers or cattle drovers, but articles of all purpose outdoor clothing have a tendency |
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