Courage, Creativity and The Power of Change with Beth Comstock

The Chase Jarvis LIVE Show

Chase Jarvis

Celebrity, Art, Career, Creativity, Money, Entrepreneurship, Self-improvement, Education, Careers, Writing, Interview, Investment, Influencer, Business, Photography

4.8 • 641 Ratings

🗓️ 21 December 2020

⏱️ 63 minutes

🔗️ Recording | iTunes | RSS

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Summary

As we come into the New Year, it's often a time of reflection and looking forward. Thinking about the things we want to change and recommit to goals.

Whether you have big audacious goals or just want to do something seemingly small, these things take a huge amount of courage and creativity.

Which leads us to today's episode with Beth Comstock. Beth Comstock's mission is to understand what's next, navigate change and help others do the same. By cultivating a habit of seeking out new ideas, people and places, she built a career path from storyteller to chief marketer to corporate Vice Chair.

Beth spent nearly three decades at GE until December 2017. As Vice Chair of Business Innovation and previously Chief Marketing Officer, she led efforts to accelerate new growth, develop digital and clean-energy futures, seed new businesses and enhance brand value. As President of Integrated Media at NBC Universal, Beth oversaw TV ad revenue and new digital efforts, including the early development of hulu.com.

Beth came to studio not too long ago to teach a class at CreativeLive on this exact topic, and I wanted to share a few of my favorite lessons that helps us:

Become a changemaker by leading with imagination.
Gain the courage to develop and defend new creative ideas.
Unearth new ideas but apply strategy to bring them to fruition.
Make room for discovery and how to apply storytelling concepts to make your vision into reality.

Remember, the world will never be slower than it is right now. So it's never a better time to ignite your ideas into reality.

Enjoy!

Today's episode is brought to you by CreativeLive. CreativeLive is the world's largest hub for online creative education in photo/video, art/design, music/audio, craft/maker and the ability to make a living in any of those disciplines. They are high quality, highly curated classes taught by the world’s top experts -- Pulitzer, Oscar, Grammy Award winners, New York Times best selling authors and the best entrepreneurs of our times.

Transcript

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0:00.0	All right, y'all, we're heading into the new year. It's the end of 2020. We all want to jump into 2021 with both feet. And, you know, as we come into this new year, it's often a time of reflection and looking for it. No surprises there. We're thinking about the things we want to change or recommit to goals.
0:23.3	It's a prime opportunity for reinvention.
0:27.3	And whether you have huge audacious goals or you just want to do something practical that can help you,
0:34.8	something that can move you forward in a small way. These things take a lot of
0:39.6	energy and courage and creativity, right? You're moving from one thing to something new. You're
0:44.8	getting out of a rut into a new open field where you get to carve your own path. All of this thinking
0:51.4	reminded me of a friend of mine named Beth Comstock.
0:55.7	Now, if you're not familiar with Beth, she is on a mission to understand and navigate
1:01.2	change for herself and for other people at the same time.
1:05.4	She is a world-class executive as a vice chair of business innovation and CMO at GE.
1:13.2	Part of her role there was to accelerate growth and change.
1:17.1	And if you're trying to do that on a huge organization like a GE, you know, you learn a few
1:22.5	things about what motivates people and what gets things done.
1:25.4	She was also the president of integrated media at NBC
1:28.0	Universal. She oversaw the TV ads and digital efforts. I mean, she is a boss. And I'll tell you,
1:35.1	as we're thinking about this move to reinvention, I couldn't help but remember a handful of things
1:40.1	that Beth had told me. And we had a conversation after her, she did an amazing class at
1:45.6	Creative Live. And we had a discussion afterwards. If you recall, I have had her on the show before,
1:52.2	but I thought it was really prudent to share some of the thinking from her class, specifically on
1:58.5	this topic. So a few of my favorite lessons that had an impact on me that I'm
2:03.0	going to share with you today. One, how to become a change maker by using your imagination.
2:10.8	And what I like about this particular lesson is that whether you are your own entrepreneur creator, you have to interact and work
	...

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