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On The Market

Could the Midwest "Startup Surge" Fuel Price Growth in These Cities?

On The Market

BiggerPockets

News, Investing, Business, Education

4.8 • 820 Ratings

🗓️ 10 February 2025

⏱️ 31 minutes

🧾️ Download transcript

Summary

A startup surge is coming, bringing lots of money, jobs, and housing demand with it. But this time, it isn’t Silicon Valley, Seattle, or Miami bringing in the angel investors and seed funding rounds…it’s the Midwest! This is no surprise—with lower home prices, higher affordability, favorable tax environments, and plenty of top universities, the Midwest could become a booming tech economy, but which cities will benefit most? Austin Wolff is back on the show, bringing the data with him, and he brought Chicago-based investor and agent Dan Nelson to share which cities are the best bet for real estate investors. We’re tackling the top five Midwest housing markets for startups, going through home prices, job growth, population growth, tax environment, and universities that could produce the educated employees startups rely on. Which markets could see killer appreciation (and cash flow) once this startup boom solidifies? We’re giving you the full list in this episode! In This Episode We Cover How the Midwest slowly became a haven for startups and tech companies What makes a market “startup-friendly” and will lead to bigger business growth The number one market with affordable home prices and great universities—but there’s one downside to watch out for Midwest cities where you can still find high appreciation Is this soon-to-be chip manufacturing city already overhyped by real estate investors? The three markets we would buy rental properties in And So Much More! Links from the Show Join the Future of Real Estate Investing with Fundrise Join BiggerPockets for FREE Find an Investor-Friendly Agent in Your Area 5 Reasons the Midwest is Hands Down the Best Place to Invest Dave's BiggerPockets Profile Midweststartups.com Austin's BiggerPockets Profile Dan's BiggerPockets Profile Grab Dave’s New Book, “Start with Strategy” Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/on-the-market-294  Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email [email protected]. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Do you want steady returns?

0:06.2

The Midwest startup surge is changing real estate forever.

0:09.8

Today, we're exploring why the Midwest is attracting attention for startup growth, solid job

0:15.4

markets, and resilient housing, all while remaining relatively affordable.

0:20.0

You all know this if you listen regularly,

0:21.8

but I like a lot of Midwest markets for the fundamentals. I invest there myself and regularly

0:26.9

look at data for new opportunities. And there are countless Midwest cities fueling job growth

0:32.5

and tech expansion while still offering some of the most affordable housing in the country.

0:37.1

But is this momentum just a short-term buzz, or is it a game changer that could reshape the

0:42.3

real estate investing market for years to come?

0:44.8

I'm Dave Meyer, and in today's episode of On the Market, I'm joined by Midwest real estate

0:49.6

expert Dan Nelson and our in-house analyst, Austin Wolf, to break down all the numbers.

0:55.3

Let's get into it.

0:57.2

Dan Nelson, welcome to On the Market.

0:58.8

Thanks for being here.

0:59.9

Thank you.

1:00.4

Yeah, it's nice to be here.

1:01.5

Well, I'm glad to have you here because Austin and I look at this stuff very academically.

1:05.8

I do invest in the Midwest, but it's good to have a native and who's someone on the ground

1:10.1

talking about these Midwest markets.

1:11.7

So I appreciate that.

1:13.3

And Austin, as always, thanks for coming back.

...

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