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The Influencer Podcast

Content Strategy Q&A: All Your Brand Strategy Questions Answered

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 18 October 2023

⏱️ 30 minutes

🧾️ Download transcript

Summary

Welcome back to the Influencer Podcast! This episode is going to be a fun one because I’m going to answer some of your most burning questions on brand growth, strategy, and content creation. From identifying your brand pillars to achieving consistent paid collaborations, I’m going to dive into some of the most common challenges you've been facing and provide my expert insights to help you overcome them. So if you enjoyed this episode and would like more Q&A sessions like today’s, please let me know through reviews or reach out to me on various platforms like iTunes, Spotify, YouTube, or Instagram! KEY POINTS: - The basic principles of building your personal brand - How to identify, build on, and balance your content pillars - - The 3 most popular types of brand collaborations - Ways to achieve consistent paid brand collaborations QUOTABLES: “You are not your brand. Your brand is your reputation. It is the perception that people have of what it is that you're putting out there.” - Julie Solomon RESOURCES: [WAITLIST] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now. [FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! [FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Transcript

Click on a timestamp to play from that location

0:00.0

if you don't have a set structure in place of really how you're showing up in marketing yourself,

0:04.7

meaning like time management, specific times or days throughout the year that you're focusing,

0:08.8

or throughout the week that you're focusing on something, that is also something to definitely

0:13.2

look into, especially if you are kind of more one of those manifestor types who likes to be the

0:17.9

visionary and who likes to think bigger, but you may have a harder challenge with the actual

0:22.4

implementation of what it is that you're wanting to create. A structure is going to be vital for you.

0:27.4

Welcome to the influencer podcast. I'm your host, Julie Solomon. If you found yourself here,

0:33.2

it means you are ready to unleash the powerful visionary that lives inside you, turning you into

0:38.4

an authentic leader who creates influence, impact, and change. Let's get started. Hello, my friends,

0:45.4

and welcome back to another episode of the influencer podcast. I am excited about today's podcast

0:49.7

episode. I've been wanting to do this for a while, and I actually sent an email out a little

0:55.6

over a month ago about this, and I'm just now finally getting to be able to do it. Back in August,

1:00.2

I think it was I sent an email out to my email list asking them for any kind of brand growth or

1:07.1

strategy or content creation problems or challenges that they were having, because I wanted to take

1:13.4

some of these questions and feature them on the podcast. We got like hundreds of responses back,

1:17.9

which is always so cool. It's so cool to see you guys respond. It's so cool to hear from you.

1:22.1

Just personally hear what maybe a challenge for you. I was able to pull out quite a few really good

1:28.7

questions that I think a lot of you do have a challenge with because I was trying to make sure

1:32.9

that we covered everything. I'm going to be sharing with you guys today some of these questions

1:37.8

and my responses to them. It is my hope that episodes like this really support you in where you

1:43.7

are right now in your growth journey and really helping you get to the other side of whatever

1:49.0

challenges or situations or things that maybe keeping you stuck. And so if you like conversations

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