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Build Your Tribe | Grow Your Business with Social Media

Content Creation For Beginners | 8 Mistakes To Avoid - 711

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Chalenejohnson, Fitness, Marketing, Copywriting, Listbuilding, Internetbusiness, Onlinebusiness, Socialmedia, Smallbusiness, Internetmarketing, Business, Networkmarketing, Email, Businessdevelopment

4.9 • 2.6K Ratings

🗓️ 3 August 2023

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

You could be making some major content creation mistakes especially if you are a new content creator!

In this episode of Build Your Tribe, Brock Johnson reveals the top 8 mistakes that new content creators are making that are stopping them from growing their following and making money. Brock addresses pitfalls that hinder new creators' success. Learn about the crucial role of building an email list for establishing a loyal audience and sustaining long-term growth. Discover the importance of niching down and avoiding spreading focus thin across multiple platforms. Brock highlights the damaging effects of inconsistency on audience engagement and emphasizes the significance of personal growth over comparison with others. Don't miss his advice on continuous learning, critiquing, and perseverance. Tune in now to unlock the secrets to becoming a successful content creator in the creator economy.

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Transcript

Click on a timestamp to play from that location

0:00.0

Are you new to the world of content creation and you want to break out?

0:03.0

Are you trying to add content creation as an additional stream of income to provide for yourself

0:07.1

or your family? Maybe you've heard about the booming creator economy and you want your own slice

0:11.5

of the pie. Well, if so, you're in the right place. I've been a content creator for over a decade.

0:16.0

I built over 100,000 followers on multiple platforms and built multiple six figure businesses

0:21.3

based primarily off of my content creation. And in today's episode, I'm going to share with you

0:25.4

my eight biggest mistakes that new content creators are making that are preventing them from growing

0:30.2

and earning an income from their content.

0:35.6

First and foremost, I think one of the biggest mistakes that no one is really talking about

0:39.2

in the industry of content creation and this one might surprise you is you're not building an

0:43.4

email list. Any large content creator who has turned their content creation into a successful

0:48.4

business or is consistently earning an income without stressing from month to month about creating

0:53.6

more and more content, they will tell you that they have an email list or they'll tell you

0:58.3

that they wish they would have started building their email list sooner. And I know you might be

1:02.0

thinking, but Brock, I want to get into content creation. I want followers. Email is outdated.

1:07.6

Who even opens their email nowadays? I just want a bunch of followers who are watching and commenting

1:12.5

on my videos. And I hear you and that's awesome. And that's something we're going to talk about

1:16.6

in the rest of the mistakes that we're making. But you also need to be building an email list.

1:21.2

And the reason why is that you own your email list, but you don't own your followers.

1:26.8

And sure you could also replace the word email with contact or phone number list. You just need

1:31.6

a way to contact and get a hold of your followers offline. Because ultimately platforms get banned,

1:38.4

accounts get hacked, algorithms change. And suddenly this massive following that you've built

...

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