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Edge of Sports

Colin Kaepernick & The Perils of the Swoosh

Edge of Sports

Dave Zirin / The Nation

News, Sports News, Sports, History, Politics

4.8616 Ratings

🗓️ 10 September 2018

⏱️ 67 minutes

🧾️ Download transcript

Summary

This week we speak about the new Nike ad campaign centered on Colin Kaepernick. We look at this collision of politics and commerce by speaking to Jim Keady, onetime soccer coach at St. John’s who lost his job after standing up to Nike’s deal with the university.  We also have commentary from Etan Thomas with a counter-view of this deal and what it means for the movement as well as Colin Kaepernick personally. I also have my own ‘Choice Words’ about the Nike deal, ‘Just Stand Up’ and ‘Just Sit Down’ awards to the WNBA and the Washington Mystics and a racist politician. All that and much more! Jim Keady Twitter: @JWKeady http://www.villanovan.com/news/jim-keady-speaks-out-against-nike/article_9e6f7512-e353-5b69-a10c-35747d476267.html Zirin, On Colin Kaepernick’s Nike Ad: Will the Revolution Be Branded? https://www.thenation.com/article/on-colin-kaepernicks-nike-ad-will-the-revolution-be-branded/ — http://www.edgeofsportspodcast.com/ | http://twitter.com/EdgeOfSportsPod | http://fb.com/edgeofsportspod | email us: [email protected] | Edge of Sports hotline: 401-426-3343 (EDGE) — Music: Eye Examination - Del the Funky Homosapien | Nikes On My Feet - Mac Miller | Shit ‘Em Down Remix - Public Enemy & Pete Rock | Pacifics (New York is Red Hot) - Digable Planets | Get Throwed - Bun B | Tour Stories - Souls of Mischief | Cocktales - Too-Short | 24s - T.I. | I’ll be Around - Cee Lo Feat. Timbaland | Got To Have It - Method Man | The Wire Theme Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

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0:00.0

But what Nike has done with this advertisement, they have co-opted the righteousness with which Colin was kneeling.

0:08.4

And what they are doing is invoking emotion on the part of Americans and reducing those Americans to consumers.

0:18.5

They are reducing the issue to capitalist, materialist,

0:23.6

consumerist behaviors.

0:29.6

Welcome to the Edge of Sports Podcast. I'm Dave Ziron. This week, what do you think we're talking about?

0:39.0

You know what we're talking about.

0:40.5

So don't ask if your dreams are crazy. Ask if they're crazy enough.

0:45.8

Yes, we're talking about the intersection, the collision, if you will, of Colin Kaepernick and Nike.

0:51.6

This week we speak to longtime human rights, political activists, and former coach Jim Katie about his experience with Nike when he was coaching at St. John's University and the fallout of his challenging the sneaker giant. Also, I've got my own choice words about this complicated weaving of commerce and political dissent that we're

1:13.2

seeing with this Nike ad.

1:15.0

I've also got Just Stand Up and Just Hit Your Ass Down Awards.

1:18.9

And do we really need a Colin Kaepernick watch this week?

1:21.9

Well, we'll try to do one anyway and so much more.

1:24.7

But first, let's go to Jim Katie.

1:34.3

So, Jim, for people who don't know your story,

1:36.5

before we get into anything about Colin Kaepernick,

1:38.6

can you talk about your experience with Nike?

1:39.4

Sure.

1:43.1

Back in the late 90s, I was an assistant men soccer coach at St. John's University in New York City.

1:45.7

At the time, we were the NCAA Division I defending national champions.

1:50.4

We were the best team in the country.

1:52.1

And while I was coaching the goalkeepers at St. Johns, I was also doing a graduate degree in theology.

...

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