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The Herd with Colin Cowherd

Colin Cowherd Podcast - Caitlin Clark’s Star Power, Ohtani Big For Dodgers Or Baseball? Most Powerful NFL Brands, The Future Of Sports On Cable TV

The Herd with Colin Cowherd

iHeartPodcasts and The Volume

Football, Sports News, News, Sports, Basketball

4.310K Ratings

🗓️ 7 March 2024

⏱️ 52 minutes

🧾️ Download transcript

Summary

Colin is joined by Mike Mulvihill, the President of Insights and Analytics at FOX.

They look at the massive jump in women’s college basketball ratings and whether that’s purely a short-term bump due to the star power of Caitlin Clark, or a long-term trend (3:30). They also dive into the popularity of women’s college hoops vs men’s (6:45).

Colin asks Mike whether Shohei Ohtani’s superstar status will be huge for just the Dodgers or the MLB as a whole (11:00) and what type of ratings explosion we can expect to see in college football next season after conference realignment (16:45)

They break down why the Dallas Cowboys and Kansas City Chiefs have the most powerful brands and what teams are close to that status (24:00). They dive into the future of cable TV and why sports has proven resilient despite a decline in overall cable viewership (30:30) and why networks may back away from carrying certain sports. (36:00)

They look at the impact of the globalization of sports and why it’s not good for domestic TV ratings (39:00) and what the future of the College Football Playoff could look like with the networks calling the shots (48:30)

(Timestamps may vary based on advertisements.)

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Transcript

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0:00.0

For all the parents out there, picture that it's bedtime.

0:02.8

You and the kids have been busy all day.

0:05.0

You know they're tired, but for some reason they just won't go to sleep.

0:08.2

And for this reason, I created the podcast Bedtime History.

0:11.3

Bedtime History is a series of relaxing history stories that end with an

0:15.2

inspirational message. With over 2,000 positive parent reviews, Bedtime

0:19.3

History is one of the top education podcasts. Join me and listen to bedtime history every Monday and Thursday on I Heart Radio

0:26.0

App Apple Podcasts or wherever you get your podcasts.

0:29.2

Hi everyone, I'm Paul Anka.

0:32.4

And I'm Skip Bronson and what happens when two old friends take their decades of experience in the business and entertainment world and sit down with our buddies.

0:42.8

You get Our Way, a brand new show from My Heart Podcast where we chop it up with our

0:47.1

palace about everything under the sun.

0:49.6

This is our podcast and we're going to do it our way.

0:54.0

on the I-Heart-Radio-An the I-Heart Radio App, Apple Podcasts, or wherever you get your podcast.

1:00.3

One of the best shows of the year, to Apple, Amazon and Time is back for another round.

1:06.5

We had a big bear of the land, he was called Malletons, we got on the roadie.

1:12.3

And uh, uh, let was coming back on the plane and he said will you

1:17.0

pass the salt and pepper and I misheard him I said what?

1:21.2

Sergeant Pepper listen to season two of McCartney I said what? What? Sorry You're better.

1:23.0

Listen to season two of McCartney and Life and Lurex on the I Heart Radio app, Apple Podcasts, or wherever you get your podcasts. The volume.

1:35.0

One of my favorite people in television I've ever worked with is Michael Mulvahill.

1:41.0

Ratings, Insight, Ratings at Fox TV.

...

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