On this episode of the Playbook, I have Coley Edison, CEO of the Professional Bowling Association,

and we talk about how the PBA is working to defy expectations and use creativity to deliver a winning to This is Entrepreneurs the Playbook, where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal and professional playbook to success and what made them champions on the field and in the board

room. I'm your host David Melzer. This is Dave Melzer with entrepreneurs the

playbook and I am so excited I got another green waiver that's right two lanes finest

that's Coley Edison she is the CEO of the PBA professional Bullers Association

and Coley I'm gonna start off because we have so many things in our lives.

You could be my little sister or I'm probably older.

Just call you my niece.

But I, most people don't know this about me.

I'm, came from a huge bowling family. I was born in Akron, Ohio

right next to Riviera Lanes. Okay. My grandfather carried over 260 average. My mom who's probably one of the most non-athletic second grade, San Diego Jewish Academy teachers later on in life.

Literally, her best is in the two 70s like serious bowling Earl Anthony on I have

seen them since childhood huge bowling fan as professional bowlers and of course as amateur bowling.

So super excited to have you on because I think when we talk about backdrops of professions, they lose sight especially now during these

compressed times of uncertainty how important the skills that we gain the knowledge

that we have and the desire that can be placed in the most odd niche

places and you know we would actually show we just found out that Tulane had a bowling team.

But yeah, your whole profession,

not guarantee when you're in high school.

If I said, hey, you know, your future,

you'll be the CEO of Pro Bowlers Association.

You looked at me and said, Dave, what are you talking about about what did you want to do when you went to college what was your your vision?

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