Closing Bell is live today from Apple Park in Cooper Tino, California. Good afternoon. I'm Scott Wapner.

The company's worldwide developers conference has wrapped up. Did Apple finally deliver on its long-awaited AI strategy?

That is the key question. We will ask our experts over this final stretch. The stock, as you see, is on the move.

It was higher. It is now in the red. We'll talk to shareholders today. Find out. Did Apple accomplish its goal today? Otherwise, the markets have had a pretty nice rebound from that tech-led selling late last week. S&P and the NASDAQ are nice and positive. Russell's Green as well. Many of the chip names hammered on Thursday and Friday have rebounded as well.

Micron's good for about 10%.

A lot of the names in that orbit are substantially higher today.

Let's get right to our panel.

CNBC's McKenzie Segalos, super analyst Dan Ives of Wedbush, big technologies,

Alex Cantanchowitz.

He's a CNBC contributor.

So is Malcolm Etheridge of Capital Area Planning Group.

He owns the stocks.

Good to have everybody with us.

Mack, turn to you.

Any surprises today from your eyes?

Keynote ended a lot earlier than people thought it would.

And the surprise was that there were no surprises. And that's part of why you saw the spike at 3% right at the start of the address. And as it wrapped ended in the red. And we saw what we were talking about at 12 p.m. today. All of the features that they promised two years ago, a lot has changed in the generative AI race since then. So there was almost this hope that you would get a surprise and delight moment,

which is what Apple likes to tout.

And secondly, we didn't get John Turnus on stage.

There's no handing of the baton.

And even as Tim Cook wrapped his remarks, it just felt very can.

Well, I feel like, you know, this was Tim Cook's moment.

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