4.6 • 1.2K Ratings
🗓️ 11 October 2024
⏱️ 47 minutes
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You need to choose hard things to crush your goals, become a better person, and live a more fulfilling life. Cody McBroom joins us to discuss the importance of choosing hard things. Check out the Tailored Coaching Method.
Cody had been an overweight youth but decided to begin to take his health and fitness seriously. When he wedded his nascent health and fitness journey with a passion for learning as he changed his major in college, he never looked back and pursued a career as a strength and nutrition coach.
Cody found that by simply doing hard things regularly and improving his health and fitness, he improved all other aspects of his life. Truly, embracing voluntary hardship can alter the course of your life for the better.
The decision to do the hard things matters.
Cody, like Matt, saw the downsides of the in-person coaching model. He started an online coaching business in 2017, the year after Matt began Barbell Logic Online Coaching. He has focused on tailored nutrition and fitness coaching, prioritizing normal every day people looking to avoid the tragically-too-normal slide to obesity and disease.
He has had to learn about business (again, embracing hard things) to help his business grow, which ultimately helps more people transform their lives.
Choose hard things every day.
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0:00.0 | Barbo-electric listeners exciting news. My new book Undoing Urgency is now available |
0:09.6 | for pre-sale. The book takes my lessons learned over the past two decades in business |
0:15.2 | and distills them into simple practical effective tools that you can use in your |
0:21.0 | daily lives. |
0:22.7 | Learn how to better spend your most valuable resource, |
0:26.2 | your time, so that you can become a better coach, |
0:29.2 | business owner, employee, parent, spouse, |
0:32.4 | or all aroundaround person. |
0:34.5 | Undo the urgency in your life |
0:36.3 | so that you can focus on what is truly important to you. |
0:40.9 | Now, you may be asking, why should I pre-order the book and not just wait until it comes out? |
0:47.0 | And that's a valid question. I've done this many times. And I want to give you two reasons to go ahead and purchase now instead of waiting until December when it's officially available. |
0:57.6 | Reason number one, we've put together a collection of great offers exclusive for those who pre-purchase the book, including an entry for every book you |
1:06.2 | pre-purchase for a chance to win free strength coaching from me personally for six months. |
1:12.4 | 50% off all merchandise plus several other |
1:15.2 | incredible offers and as a bonus anyone who purchases 10 or more books will get an extra free book not just signed by me but |
1:26.1 | personalized to you. Reason number two by helping us drive up presales on Amazon, you'll be seeing a message to them that this book will |
1:37.1 | offer a value to a much larger audience than Barbel Logic currently has reached. |
1:43.6 | I'm super proud of the book. |
1:45.4 | I believe in the principles of it |
1:47.6 | and its ability to unlock freedom for people who will read it. |
1:51.3 | So if you've received value from myself or the podcast or |
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