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This is Cho Menard. love this is chau menardi and you're listening to the run-through today i wanted to bring you a special episode featuring a live conversation i had with daniel lee the chief creative officer of berberie

as part of vogue's lightroom exhibit in London, which explores the

history of fashion and design on the runway. I really could not imagine a better place to talk

with Daniel, being that Burberry is the ultimate British brand. Daniel took the helm as chief

creative officer at Burberry in 2022 after his role as creative director of Botega Vanetta

and has been wowing us ever since

with his ability to embrace legacy as well as innovation for the brand.

We recorded this conversation just ahead of his autumn, winter, 2025, Ready to Wear show.

It was fantastic. And I love talking with Daniel about how art and music informs his work, because there was so many people of that world at a show. I mean, I was, from where I was sitting, I could see Lauren Hill and her daughter and a skepter was there. He always brings together such an incredible crowd. So enjoy.

So welcome, Daniel. Thank you. So this evening, we're going to dig deep into the nuances of Daniel's creative vision and the rich world that he's built at

Burberry. I think about Burberry and this like Titanic history that it has, that's 170 year-long legacy.

And I really feel that since you've arrived and you arrived in 2022, you sort of set about balancing this idea of the history and imbueing it with a sense of sort of like contemporary relevance.

So tell me a bit about how you begin building the foundations of like a house of such a big legacy.

I mean, I think Burberry, yet you could liken to Titanic.

You know, it's huge.

But I think no matter how big the size, I think any brand really,

you know, it boils down to people and it's a few people making work

and making decisions that they love and they believe in.

You know, teamwork is super valuable and super important in our industry,

so everything really does start with the team.

And I think when you work for a brand with such a beautiful past,

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