Channeling Purpose and Passion into Multiple Brands and Millions of Followers with Chriselle Lim, Creator and Founder of Phlur and Bumo
Dear FoundHer...Real Founder Stories for Women Small Business Owners
Lindsay Pinchuk
4.9 • 1.1K Ratings
🗓️ 20 June 2023
⏱️ 51 minutes
🧾️ Download transcript
Summary
"The best businesses are born when it's something you personally need, and you discover others crave it too," says the remarkable Chriselle Lim, a seasoned serial entrepreneur.
Get ready to be inspired as we delve into the captivating world of Chriselle Lim, a true digital sensation. With a staggering 4 million followers on Instagram and TikTok, and over 700,000 subscribers on YouTube, she's a force to be reckoned with. Not only is she the visionary Founder of Phlur, the fragrance brand that sent shockwaves through the Internet, but she's also the Co-Founder of Bumo, revolutionizing on-demand licensed childcare for working parents. Having honed her skills as an OG Content Creator for 15 years, Chriselle has amassed invaluable knowledge on building and managing multiple successful brands while avoiding burnout. Get ready to meet the extraordinary Chriselle!
Here are today's incredible insights:
- Build an A-Team: Surround yourself with a reliable and efficient crew you can truly rely on.
- Focus on Your Superpowers: Identify your strengths and outsource the rest to maximize your potential.
- Master the Art of Storytelling: Unleash the power of your unique narrative to captivate audiences.
Quotes
- “We kind of flipped the fragrance industry upside down, because they're like, ‘how do you guys have a 200,000 person waitlist for a fragrance that no one knows how it smells?’.” (37:19-37:29 | Chriselle)
- “Every single business that I have, I have a very, very strong partner and they usually are the opposite of what I am. And so that is kind of my secret sauce, is having a partner that makes up for my weaknesses.” (44:44-44:59 | Chriselle)
- “Wear the many hats you need to wear as a founder and then know your limits. Understand what you're good at. When you're strategic with your time and who does what, you actually can manage your own time.” (49:51-50:01 | Lindsay)
Connect with Chriselle Lim:
Instagram | https://www.instagram.com/chrisellelim/
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Transcript
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| 0:00.0 | Dear Founder, as you know, there's no blueprint for entrepreneurship. You wear so many hats, |
| 0:08.6 | you burn the men'side oil, you pour your heart and soul into everything that you do. But without a doubt, |
| 0:14.1 | the journey is worth every single second that you put into it. I'm Lindsay Pinchuk, host of the Dear |
| 0:20.1 | Founder podcast. I say this because I've lived it for over a decade. I start to into it. I'm Lindsay Pinchuk, host of the Deer Founder podcast. I say this because I've |
| 0:22.7 | lived it for over a decade. I started my first company with $500 in my pocket and a baby in my belly. |
| 0:29.3 | I grew it and I sold it all. This podcast is my weekly letter to you. We'll talk all things |
| 0:35.6 | starting, growing, nurturing, and in some cases, even |
| 0:39.3 | selling a business. Together with some of my closest contacts, I'm here to help you find your |
| 0:44.2 | own success, whatever that means to you. The ride as a founder is the ride of your life. So come on |
| 0:50.2 | and join me for another episode that will get you one step closer to reaching your |
| 0:54.3 | own founder goals. Welcome back to another episode of Dear Founder. Today's guest, |
| 1:01.0 | Chris Limm, is one of the most sought after digital creators garnering over four million |
| 1:06.9 | followers across Instagram and TikTok and over 700,000 subscribers on YouTube. But before we get |
| 1:14.3 | into today's episode, I wanted to take a second to introduce myself. I'm your host, |
| 1:18.5 | Lindsay Pinchuk, and I've been building brands for nearly 25 years. With a $500 investment, |
| 1:24.6 | I founded built and sold a seven-figure business that reached three million |
| 1:28.2 | people per month. This podcast is my weekly letter to you to inspire you to find success through |
| 1:33.2 | your own entrepreneurial endeavors. This podcast is the show that I wanted 13 years ago when I |
| 1:39.2 | myself became a female founder. So if there's anything that you want to hear about or anything that you want |
| 1:45.0 | me to share to help you through your own endeavors, I invite you to reach out. Simply email me at |
| 1:50.4 | Lindsay at Lindsaypinchuck.com or DM me at Lindsay Pinchuck. And if you're inspired by today's |
| 1:56.2 | episode, I invite you to share it. Simply text it to a friend or share it in your stories on |
... |
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