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Sports Media with Richard Deitsch

CBS Sports NFL analyst Bill Cowher

Sports Media with Richard Deitsch

Audacy

Sports, News, Sports News

4.5757 Ratings

🗓️ 5 September 2025

⏱️ 37 minutes

🧾️ Download transcript

Summary

Episode 542 of the Sports Media Podcast features Bill Cowher, a studio analyst for The NFL Today on CBS. In this podcast, Cowher discusses being in his 19th year as an analyst for the CBS’s NFL studio show following a Hall of Fame career as a Pittsburgh Steelers coach; whether he feels he is getting better at his job each year; what the on-air cast changes for The NFL Today means for 2025; the NFL Today heading on the road to Lambeau Field for the Week 1 showdown between the Packers and Lions; The NFL Today celebrating its 50th birthday on Sept. 21; how he views Pittsburgh's acquisition of Aaron Rodgers; the AFC favorites including the Ravens, Bills, Chiefs and Bengals; Cowher's definition of leadership; how he identifies a leader; players from his coaching days who personified leadership; whether leaders are made or born; Steve Spagnuolo as a Hall of Famer and more. You can subscribe to this podcast on Apple Podcasts, Spotify, and more.

Transcript

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0:00.0

Welcome to the sports media podcast. I'm your host, Richard Dyche. My producer is Patrick Antonetti. One guest on this episode, if you're an NFL fan, he does not need an introduction,

0:22.4

though I will give him one anyway. Bill Cowher, is one of the studio analysts for the NFL today on CBS,

0:28.1

their pregame show that has been running for most of our lifetimes. They are celebrating, in fact,

0:35.6

their 50th anniversary of that show on september 21st and

0:39.8

they have a lot of things that they will uh be doing that sort of uh has a nostalgia plate to it so

0:45.6

that should be an awesome show on september 21st bill cower has been an analyst for cbs for the last

0:51.1

18 years of course prior to that was the head coach of the Pittsburgh Steelers for 15 years, Super Bowl titles, etc.

0:59.2

And with that, I bring back Bill Cowher. Bill, welcome to the sports media podcast.

1:04.2

Good to talk to you, Richard, as always.

1:06.6

You've been in this podcast as much as I've been in CBS.

1:09.9

You've been doing it for a long time as well.

1:11.3

It feels like that. All right, Bill, here. I want to start with this. Okay. We'll go behind the scenes a little bit. My producer, Patrick Antonetti, told me that you had signed on to this podcast about 28 minutes or so before the start of the podcast. He noted that. He's like, once a coach, always a coach.

1:28.9

He's clearly like preparing, making sure like the line is set up and all that other stuff.

1:34.6

So I just wanted to just note that bill. So again, even though you're now in broadcasting,

1:39.0

it never goes away, right? Preparation, being on time, being early.

1:43.9

Not, not at all. Every one of our production meetings, when we have them, I will be five minutes

1:48.1

early. And if anybody's late, it's probably a player. And so I just said, remember, players or

1:53.2

players, coaches or coaches, if you're five minutes early, you're right on time. I love that.

1:57.9

Was it you or Tom Coughlin, who? No, I was Tom Coughlin. I was, no, I was Tom. I, I didn't require when to be there 10 minutes or all or five minutes around, but if the meeting started at 9 o'clock, the meeting started at 9 o'clock, it did not start at 9.01. So what, so 9 o'clock was it was the time frame. I love that. All right, this is, I mentioned at the top. This is now your 18th year as an analyst for the NFL today. You started. Actually, actually, Richard, actually, Richard's my 19th year. My bad. Okay. I apologize for that. Okay. Thank you for the correction. The reason I bring that up is I remember when you first started, like we're talking years. Every single year people

2:35.8

would ask you, Bill, you're going to coach again, what's your thought about coaching,

2:39.4

coaching. Was there a point when that stopped? Or does it, I mean, I can't believe it would still

2:44.2

exist today. But like, was there a point in time after X amount of years where you no longer

...

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