And no, from the center of the universe.

All right, Thrive Nation, welcome back to The Thrive Time Show on your radio.

And I have fired up for today's podcast and broadcast because we are interviewing the man,

the myth, and the legend, the man who really his success is one whale of a tale.

It is Jonah Berger, the best-selling author of Contegious, Why Things Catch On.

Marshall Morris, you're the co-author of the Amazon bestselling book Start Here.

Have you read Contegious by Jonah Berger?

I've read Contegious. He talks about the steps and the different reasons or the six different

principles for why things catch on, which I think is just phenomenal.

The book blew my mind, and the reason why I was little, I get skeptical about reading business books.

People are always suggesting certain business books, but when I looked into this guy's resume,

here's the guy, he is a Wharton Business School professor, right?

He's a New York Times bestselling author, and he earned his PhD from Stanford.

And so I thought, well, I'll read, maybe.

And in this book, again, Contegious, he talks about Blintek, and now that caught on,

and the song Friday, How That Caught On, and he has so many great stories in this book.

But now we have the myth, the man, the legend on the actual podcast.

So then he further ado, our exclusive interview with Jonah Berger, the New York Times bestselling author of Contegious, Why Things Catch On.

All right, Thrive Nation, welcome back to another edition of The Thrive Time Show on your radio and your podcast download.

And Dr. Z on today's show, I am so excited to have today's guest, Jonah Berger,

because he wrote one of my favorite books, Contegious.

You don't often catch a unicorn.

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