What you will get wrong is that you will not pay enough attention to users.

You will make up some idea in your own head that you will call your vision.

And then you will spend a lot of time thinking about your vision in a cafe by yourself

and build some elaborate thing without going and talking to users

because that's doing sales which is a pain in the ass and they might say no

and and you'd be way better off finding someone anyone who has a problem that

they will pay you to fix and fixing it and then seeing if you can find more people like that.

Best case is if you yourself have the problem, right?

But like, you will not ship fast enough

because you don't wanna face the,

you're embarrassed to ship something unfinished,

and you don't wanna face the likely feedback that you will get from shipping.

It's humbling and humiliating when they tell you how shitty what you built actually is, right?

But that's the only way you get it better.

Yeah.

So you will shrink from contact with the real world or contact with your users.

That's the mistake you will make.

Strategy is that most people don't do enough follow up on people who say no.

So what we could now call unconverted leads.

And so at every level of business, there's almost the idea of I just gave him my best, right?

I just gave him my best presentation.

I just had him in the showroom, I had him in the office, I had him in the store, I was at front of him on stage, now, I gave him my best webinar. If he's not go by from that and he's not go by now,

...