Building the Future of Marketing with Guillaume Dumortier's Maestrix.ai

Your Brand Amplified

Bleav + Anika Jackson

Social Media, Public Relations, Artificial Intelligence, Sales Strategy, Entrepreneur, Marketing, Management, Branding, Entrepreneurship, Communications, Ai, Sales, Podcast, Business, Marketing Trends, Women-owned, Small Business, Business Trends

5.0 • 132 Ratings

🗓️ 19 August 2024

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

In an age where digital transformation is reshaping industries across the board, marketing stands out as a particularly vivid example of this evolution. At the forefront of this transformation is Guillaume Dumortier, a seasoned marketing professional whose career has spanned over two decades. Dumortier’s journey—from his early roles with major brands to his pioneering work with artificial intelligence—offers a fascinating glimpse into the intersection of traditional marketing and cutting-edge technology.

Transcript

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0:00.0	Step into the world of success with your brand amplified, the ultimate
0:05.6	podcast designed to unravel the intricacies of thriving businesses. I'm your
0:10.2	host, Onica Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled
0:16.8	entrepreneurs and business leaders to success.
0:20.0	I am thrilled to have somebody I've met recently and I'm in love with the
0:28.2	product that they have Matrix. AI. Guillaume demotier. thank you so much for being on the podcast today.
0:37.0	Thank you so much, Jessica, for having me.
0:40.0	Yeah, you have such a fascinating background. I almost feel like this just needs to be partly a repeat of the first time we met and hearing all of the things that you've done because you've had such a big career in marketing, branding, strategy, creative, and you've packaged
0:56.8	it so beautifully for people to be able to utilize your new tool for these very topics. So we talk about your journey, your time at different big
1:07.5	agencies, the work that you've done, and then how you got to today and figuring out how to decipher this world of AI that so many people are still trying to figure out.
1:18.2	Oh yeah, that's a do you have three hours?
1:21.0	I know I know. I know.
1:23.0	This will be part one.
1:24.0	We'll say that.
1:25.0	No, no.
1:26.0	I try to compact and in advance, excuse my friendship, it's sometimes too lengthy to get to the point,
1:32.0	but I'll do the best I can.
1:33.4	Yeah, so little bit about me, you know, I've been working 20 years, 20 plus years in marketing.
1:39.6	But the interesting thing is I started with the old former traditional marketing for FMCGs, you know, where it was
1:46.8	product marketing but for retail, you know. So we're talking about L'Oreal products,
1:51.7	we're talking about Red Bull,
1:53.7	Wreck-IT, so you know, all-purpose kinos and whatnot
	...

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