Build Your Tribe : They'll Support Your Business -Gillian & Johnathan Nelson

Social Proof Podcast

Social Proof Network

Entrepreneurship, Business

5 • 2K Ratings

🗓️ 13 July 2022

⏱️ 3 minutes

🔗️ Recording | iTunes | RSS

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Summary

This is a clip from How To Restore Your Hairline & Edges - Episode #266 w/ Gillian & Johnathan Nelson of Sunny In Denbigh

Gillian and Johnathan Nelson own and operate the national hair and skin care line Sunny In Denbigh, a three-generation operated enterprise! After generating multiple 7 figures, helping thousands of people with their hair growth, restoration,and daily care, they are here to share their story, system of values, and business model. In this episode we dive into:

Living In Truth & Walking In Purpose : How entrepreneurship and the bigger mission behind the brand has given them both a greater mission and ability to build generational wealth.
Generational Wealth In A Family Owned Business : What they are actively and passively passing on to their children and the tangible skills their kids are picking up as they are an essential part of their business.
Hair Trauma and Advocating For Natural Products : Why women of color go through a sense of trauma over their hair maintenance and why natural products are an essential solution to years of struggle.
The Power of The Subconscious Mind and Community: How to inspire, serve, and invest into a community of people as your customers and the need to protect your mind as your most precious investment.

And so much more!

Connect with Gillian and Johnathan : https://www.instagram.com/sunnyindenbigh/

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Transcript

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0:00.0	Previously on The Social Proof by Cass.
0:03.4	The most important thing is building a community.
0:05.9	We've managed to build a community.
0:07.7	You don't have to sell to everybody.
0:09.3	You just got to sell to your tribe.
0:10.8	Yo, that's what I really love about y'all.
0:13.1	Y'all just really gave apart, too, because you don't build
0:17.2	a successful company.
0:19.1	One, you can't build a community if the stuff you're
0:23.5	talking about isn't legit.
0:24.9	Exactly.
0:25.7	You can make a lot of sales, but if you don't have a community,
0:28.0	you've got to hide from the people.
0:29.6	You've got to hide.
0:31.1	It's like you're selling something and it's not working.
0:34.1	You're not free to go on Instagram live.
0:36.1	You're not free to hide in front of your emails.
0:38.2	You hide in front of your DMs.
0:39.8	You hide in front of people in the street,
0:41.4	because your stuff doesn't work.
0:42.7	And you took these people's money.
0:44.4	You have to be authentic.
	...

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