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WIBC 9AM-Noon Podcast

Bud Light loses billions as sales plummet

WIBC 9AM-Noon Podcast

WIBC

News

4.61.2K Ratings

🗓️ 13 April 2023

⏱️ 8 minutes

🧾️ Download transcript

Summary

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Transcript

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0:00.0

There's something happening here.

0:03.9

947 with Kendall and Casey on 93 WIBC.

0:08.4

Bud Light isn't so much trouble.

0:10.6

Yeah, they were worth $132 billion on March 31st.

0:15.0

And now, yesterday, their share price dipped to $64.96.

0:22.6

What was it?

0:23.1

What was it again?

0:24.0

They were worth $132 billion, but their share dropped

0:27.8

to $64.96, wiping $3 billion from the company's value.

0:33.9

Because some stupid, woke, ridiculous person in marketing decided that she was going

0:41.9

to stand on some political high horse.

0:44.8

And again, we talked about this before.

0:46.7

She's getting the blame, and she should, although it looks like everybody but her got fired,

0:50.6

which is wild.

0:51.6

But then it gets somebody above her head to have signed off on this.

0:55.3

Brad and I were talking about this the other day.

0:56.9

And you were out with your colonoscopy, and somebody above her had to sign off on this.

1:03.1

There's no way you do any reasonable person would say this will be a highly controversial

1:08.8

marketing plan.

1:10.9

And you just give somebody carte blanche to do that.

1:13.2

Yeah.

1:14.2

Well, she says she was given a mandate to do it.

...

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