In this powerful episode of Braving Business, we sit down with the legendary Bruce George, a visionary entrepreneur, award-winning poet, and co-founder of the groundbreaking Def Poetry Jam on HBO. With a career spanning four decades, Bruce has earned accolades such as a Peabody Award and a Tony Award, but his true passion lies in empowering others through his Genius is Common Movement.

Bruce’s journey is a masterclass in resilience, creativity, and collaboration. From navigating financial hurdles to aligning with influential partners, he has transformed challenges into steppingstones. Whether you’re an artist, entrepreneur, or simply someone striving to make an impact, Bruce’s story will leave you inspired to embrace your unique genius and push past adversity.

In this episode, Bruce shares:

• The behind-the-scenes story of how Def Poetry Jam became a cultural phenomenon.
• Why he founded the Genius is Common Movement and how it’s transforming lives by challenging elitist notions of talent.
• Lessons learned from overcoming financial challenges and aligning with influential collaborators.
• How poetry and activism have shaped his entrepreneurial journey.
• A personal quote that has guided him through life’s challenges and how it can inspire you too.

Bruce also opens up about his proudest accomplishments, surprising moments from his career, and his ambitious vision for mainstreaming the Genius is Common Movement.

If you’ve ever doubted your creative potential or struggled to stay true to your vision, this episode will reignite your belief in what’s possible. Don’t miss this compelling conversation with a cultural trailblazer who proves that genius isn’t rare—it’s common.

Key Takeaways:

• "Up you mighty race, you can accomplish what you will." – How this Frederick Douglass quote shapes Bruce’s perspective on perseverance and purpose.
• The importance of faith in yourself and in a higher power when facing adversity.
• Why recognizing your own genius is the first step to unlocking your full potential.

Connect with Bruce George:

• LinkedIn: Bruce George
• Learn more about the Genius is Common Movement: geniusiscommon.com

Resources Mentioned:

• Def Poetry Jam on HBO
• Genius is Common Movement website and initiatives.

Tune in to hear Bruce George’s poetic wisdom and entrepreneurial grit in action. His story reminds us that true genius lies in recognizing the creativity and worth within ourselves.