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Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

Brock Johnson: Is Instagram Dead? Unlock the Secret to Explosive Social Media Growth | Marketing | E377

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

YAP Media Network

Entrepreneurship, Marketing, Business

4.8 • 1.3K Ratings

🗓️ 8 December 2025

⏱️ 72 minutes

🧾️ Download transcript

Summary

Brock Johnson was passionate about social media and surrounded by influencers, yet it took nearly a decade of consistent content creation before he finally went viral on Instagram. Through years of trial and error, he cracked the code for organic growth on the platform. In this episode, Brock shares his blueprint for Instagram success, breaking down how the algorithm works and debunking common myths. He also reveals the secret to creating high-performing content that will take your social media to the next level. In this episode, Hala and Brock will discuss: (00:00) Introduction (02:25) Instagram’s Algorithm in 2025 (08:23) From NFL Dreams to Entrepreneurship (14:53) The Hidden Path to Social Media Growth (20:52) Effective Instagram Growth Strategies (31:21) Overcoming the Unending Hustle for Followers (35:38) How to Monetize with a Small Following (37:47) Diversifying Revenue Streams as a Content Creator (39:54) The Attract–Nurture–Convert Content Framework (45:17) The Formula for High-Performing Instagram Stories (50:10) Content Creation Hacks That Work Brock Johnson is an Instagram growth coach, entrepreneur, and content creator, known for helping individuals and businesses succeed on social media. With nearly a million followers, he has mastered content marketing and monetization, regardless of audience size. In 2023, Brock began consulting for Meta on Instagram features and creator tools. He co-hosts the Build Your Tribe podcast and co-founded InstaClubHub, a top Instagram coaching membership with tens of thousands of members. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  Shopify - Start your $1/month trial at Shopify.com/profiting.  Quo - Get 20% off your first 6 months at Quo.com/PROFITING  Revolve - Head to REVOLVE.com/PROFITING and take 15% off your first order with code PROFITING  Merit Beauty - Go to meritbeauty.com to get your free signature makeup bag with your first order.  DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting  Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Airbnb - Find yourself a cohost at airbnb.com/host Resources Mentioned: Brock’s Instagram: instagram.com/brock11johnson  YAP E291 with GaryVee: youngandprofiting.co/E291  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Digital Marketing, Storytelling, Advertising, Communication, Video Marketing, Social Proof, Marketing Trends, Influencer Marketing, Marketing Tips, Digital Trends, Online Marketing, Marketing podcast

Transcript

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0:00.0

Yeah, fam, I have to admit, Revolve takes all my money. I spent all my money at Revolve.

0:07.5

It is by far my favorite place to shop. I've been shopping there for years. And I recently moved

0:11.8

from Georgia City to Austin. And when I got here, I realized that I needed a wardrobe upgrade.

0:17.6

In New York, I went out. It was always like really fancy mini dresses and heels.

0:22.3

Out here, it is cool girl Austin vibes. People are wearing baggy pants. They're more casual.

0:27.1

And I seriously needed new clothes. I recently did a fall pant hall. And I got all new pants.

0:33.1

And I just can't wait to wear them. I totally fit that Austin girl vibe now. And I'm so obsessed to revolve because they've got all the amazing trends and brands that you could ever imagine. They've got inclusive sizing from extra extra small. And also they've got men's clothes. So I have been buying my man a bunch of clothes on Revolve because I'm also trying to have him match my style. And since it's that time of year, you've got to check out the Revolve holiday shop. They've got sparkly dresses, cozy sets, and the cutest gifts and every holiday look that you need, all curated in one place. And for you young and profiting men out there looking to upgrade your wardrobe, you've got to check out Revolve for men. If you don't think you have good fashion sense, just go and Revolve and buy some stuff. You'll be fashionable after that. Whether it's a weekend away or a big night out or a holiday party, your dream wardrobe is just one click away. Head to Revolve.com slash profiting, shop my edit, and take 15% off your first order with code profiting. Fast two-day shipping, easy returns.

1:28.9

It's literally the only place you need to shop from.

1:31.3

That's revolve.com slash profiting to shop my favorites

1:33.8

and get 15% off your first order with code profiting.

1:36.9

Offer available for a limited time, so happy shopping.

1:40.9

The less time that you can spend between when this idea first pops into your head and the actual post being posted, the better.

1:49.0

The more time you spend editing, refining, thinking, critiquing, over-analyzing, you're just getting layers and layers away from that original idea.

1:57.0

And I think that there's something in the subconscious of the audience that can perceive that. Today we've got a guest who has cracked the code on Instagram growth, Brock Johnson.

2:05.6

Brock is an entrepreneur, Instagram growth coach, and co-host of the Top Marketing Podcast, Build Your Tribe.

2:11.6

My most viral posts are often the super relatable, simple, funny, easy to understand content.

2:19.3

It's never the content that I worked the hardest on.

2:23.5

I was most excited about.

2:25.2

It's never those.

2:25.8

It's always the stuff that I just like whip up and post.

2:28.5

Authenticity is this buzzword that everyone throws around nowadays.

2:32.0

And then when you ask, how do you be authentic?

...

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